It takes a lot of work to create a successful webinar. In fact, it's been said that writing, designing, promoting, and hosting a webinar presentation is similar to hosting a live corporate event! Why are so many small businesses scrambling to increase attendance to their next webinar? Because … [Read more...]
Archives for November 2014
Webinar LAUNCH: Your 7-day, Step-By-Step Guide to Effectively Marketing Your Webinar
You may have noticed that it takes a LOT of effort to increase webinar attendance. That's because in business and in marketing, you get out of it what you put in, especially in terms of energy, time, and resources. The more time and energy spent on webinar marketing before the event, the greater … [Read more...]
10 Ways That Your Small Business Can Compete With Big-Box Retailers
If you're going to compete with bigger businesses on your terms, you need to think and act quickly. Here are ten tips to guide you: Be agile when responding to your customers Like a speedboat compared to an oil-tanker, smaller businesses can move faster than larger ones when market conditions … [Read more...]
19 Winning Ways to Market Your Next Webinar
One of the most challenging aspects of webinar marketing is getting people to attend your webinar (not to mention getting people to buy once they’re there!). But there’s a reason webinars are one of the most effective content marketing strategies out there – because they work. The key to … [Read more...]
7 Common Webinar Mistakes (and How To Avoid Them)
A webinar is one of the most involved - and most rewarding - arrows in your marketing quiver. Because webinars include a lot of moving parts like opt-in pages, social integration, audio/visual components, and slide shows, it's no wonder that many small business owners commit these 7 common webinar … [Read more...]