Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar

If you’re using webinars to grow your business, there is nothing more important than the timing, format, and structure of your presentation. Some marketers argue that these technical aspects of your presentation are even more important than the content itself!

Why?

Because it is the timing, format, and structure that determine whether your prospect converts into a paying customer by the end of the webinar.

Here are proven best practices to follow when deciding how long your webinar will be, what format it will be presented in, and how it will be structured from beginning to end.     Read more about Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar

Don’t Become a Victim of Disengagement

Engagement Matters Episode 38: How can you maintain your connection with people? It takes a conscientious effort of focus and practice. Think about the number of people you have met in a business setting over the past 7 months. With how many of them do you still keep in touch?

Learn how to keep a high level of engagement with prospects, clients and referral partners.

Webinar Marketing for Newbies: 5 Steps To Creating and Marketing Your First Webinar

Webinar marketing

If you’ve never created a webinar before, the thought of webinar marketing can be really intimidating. You’re probably wondering... How will I work out the technical aspects of holding a webinar? How do I give people access to the … [Continue reading]

Top 10 Reasons To Hold A Webinar Today

benefits of webinars

Are you currently using webinars as part of your content marketing strategy? If not, you may have an outdated idea of exactly what a webinar is and just how powerful webinars can actually be. In the past, webinars were used primarily for … [Continue reading]

How To Get Customers To Do What You BOTH Want

Engagement Matters Episode 36: Consumers want to gobble up all of the valuable resources that you provide for them. The method for delivering these resources is irrelevant. What is important, however, is that you help them to take the next best step … [Continue reading]

3 Simple Marketing Tools for Absolutely Any Budget

Many entrepreneurs think the best marketing tactics cost a fortune and require budgets of thousands per month. The truth is that any small business owner with any budget can implement the following 3 marketing tactics with hardly any financial … [Continue reading]

Top 7 Ways to Convert Prospects to Clients with Great Content

Content Marketing Trends That Generate Revenue

Content marketing has been the industry's hottest buzz phrase for the past several years, but what does "content marketing" really mean? In short, it refers to the creation and distribution of great content that is either written, visual, or … [Continue reading]

3 Email Marketing Debates Even Top Marketers Can’t Agree On

email marketing debates

Getting a straight answer when it comes to email marketing can feel like to trying to solicit tax advice from a four year-old. How the heck are you supposed to know who's wrong, who's right, what works, and what doesn't when it comes to your email … [Continue reading]

Why does Hosting Live Events Boost Engagement and Influence?

Engagement Matters Episode 35: How do you feel when you attend a live event hosted by one of your mentors? Aren't you thrilled to see them in person and to watch them solve problems right before you? You can be that mentor by hosting your own live … [Continue reading]

Unlocking the Secrets of Your Email Stats

business woman - growth and success graph

You craft an awesome email blast. Your subject line couldn’t be better. You click send. And then you check your email stats. With all of those numbers and percentages, where should you even begin? If you log in to the back end of your email … [Continue reading]