10 Simple Ways to Quickly Create Content That Makes You Money

stop thinking and start writingIt’s clear that content marketing is the cheapest, most effective form of marketing that consistently creates results (aka dollars) for your business.

The next step for you as a busy entrepreneur is to find a way to consistently create the content you need to engage, educate and connect with your audience. There are a myriad of options available for outsourcing this, but the quickest way to get started is to create your own content.

The more you write, the quicker you’ll grow at writing effective, punchy content that is truly valuable to your ideal client.

Since you are pressed for time, here are 10 easy tips you can implement today to speed up the process:     Read more about 10 Simple Ways to Quickly Create Content That Makes You Money

5 Easy Content Options That Generate Sales For Your Business

canstockphoto1199915Right now, at this very minute, there is an ideal prospect perusing the Internet, intently looking for the answer to a question that you could answer in 30 seconds flat. If you were able to connect with that individual and chat with them about their needs and their goals, it’s quite likely that at some point in the conversation they would inquire about the products and services you offer, which would provide you with an opportunity to make a sale.

So how do you go about connecting with that individual? But, you don’t want to find just one or two. How can you consistently connect with your ideal clients in droves? Read more about 5 Easy Content Options That Generate Sales For Your Business

Consistently Increase Your Revenue With Email Marketing

How to write and send emails that make you money.Last week, we talked about the benefits of content marketing, what it looks like and why it should matter to you. Do you remember those numbers I quoted showing that 90% of consumers find custom content useful, and that 78% of consumers believe that organizations providing custom content are interested in building good relationships?

Email campaigns are a highly effective way to deliver interesting and valuable content to every prospective, current and past customer. They provide the perfect medium for the personal touch you need to create incredible relationships – the kind of relationships that build trust and earn you income, not just once, but consistently over time.

In developing an email campaign, an essential marketing rule to remember is that people buy when they are ready to buy. Most people won’t make a purchase until after the 5th contact with your company. That’s why it’s important to create not just one email, but an organized campaign, spread out over a period of time, that offers solutions to your clients’ problems.

Offering a solution that your reader really wants establishes you as an authority and gives them a reason to visit you again. Plus, a well-planned email campaign keeps you at the front of your customer’s minds so that you’ll be the first place they turn the next time they have a need for your product or service.

Build Your Contact List   Read more about Consistently Increase Your Revenue With Email Marketing

The Cheapest, Most Effective Form of Marketing That Consistently Gets Results

Content marketing.

Yep, that’s it. Plain and simple.

What is Content Marketing?

Award winning content marketer Amanda Maksymiw defines it this way: “Content marketing is the process of developing and sharing relevant, valuable, and engaging content to a target audience with the goal of acquiring new customers or increasing business from existing customers.”

Understand that your customers don’t care about you, your products, or your services. They care about themselves, their wants and their needs.

Content marketing is about creating interesting information your customers are passionate about so they actually pay attention to you.

Content marketing comes in many different forms. It looks like an email newsletter, a blog post, a special report, a whitepaper, a webinar, a podcast or a video. Even social media posts are considered content.

Why Content Marketing Should Matter To You Read more about The Cheapest, Most Effective Form of Marketing That Consistently Gets Results

3 Simple Ways To Tweak Your Marketing Messages To Get More Clients

I’m in Hawaii on vacation for a couple of weeks and was inspired to create this video for you.

It’s 3:08 minutes and will reveal 3 simple tips to significantly upgrade the quality of your marketing messages, help you to be more engaging and create more profits in your business.

NOTE: Please excuse the extra background noise. The beach is a lovely location to record at, but it’s not very quiet! :)

How to Write An Email Series That Builds a Relationship and Generates Profits

If you’ve studied online marketing for any length of time, you’v likely heard it recommended that you have some type of free offer on your website that you give away in exchange for a visitor’s name an email address. You may have even landed on this blog as a result of the FREE marketing toolkit that we offer here. Here at Smart Simple Marketing we call that free offer your “Problem Selling Gift”.

Turning that free gift into clients and sales requires that you stay in touch with the new subscriber and develop a relationship with them. The easiest way to do this is by setting up a series of automated email messages, also known as autoresponders, that are automatically delivered to your new friend once they sign up for your free gift.

Clients and students often ask me to help them come up with the content for these messages because they struggle with what to say that sounds engaging and authentic. That’s why I thought this article by Justin Gray, CEO of LeadMD – Marketing Automation Experts, was so useful. Check it out!

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Simple SEO Strategies That REALLY Work (Infographic)

Search Engine Optimization, aka SEO, is a marketing strategy that often eludes busy professionals like you and me. Yes, we know we need to pay attention to it. But it seems overly technical, time consuming and confusing to figure it out all out.

Not to mention the fact that the big search engines like Google (which is the only one you should really pay any attention to) change their formulas constantly, so keeping up with what works and what isn’t working could easily be a full time job.

I don’t know about you, but I don’t have that kind of time. I’m pretty sure you don’t either. Thus, in order to make sure our websites are well optimized and doing their job (which is bringing us pre-qualified leads and helping us convert those leads to clients), we need a simple strategy that we can implement consistently and that won’t be overly affected by whatever changes Google decides to make next.

Read more about Simple SEO Strategies That REALLY Work (Infographic)

How to Consistently Create Content if You Have No Time, No Interest and No Know-How

If you think about the way you make purchasing decisions for products and services you’ll likely realize that it’s the companies that educate you, show you they understand your pain and offer a practical solution that get your attention. And if they make a compelling enough offer, you are likely to part with your hard earned cash to get your hands on what you need.

Let’s for a moment, focus on that education piece. Often when we go seeking a solution to a particular problem, it’s because we don’t know enough about the subject to resolve the challenge on our own. Read more about How to Consistently Create Content if You Have No Time, No Interest and No Know-How