The clients, revenue or opportunity you are looking for in your business are available to you NOW – if your vision is clear enough to see them.
Watch as I share a few tips on how to tap into the exact opportunities you want!
The Solution To A Lack of Leads, Clients or Consistent Income
May 15, 2013 By Leave a Comment
Many businesses have characteristics that are similar to any stock market in the world; there are ups and downs. When you experience a downturn, the culprit may be a slow drip of revenue, which means a slow drip of closed business from very few leads. Your goal, then, is to get in front of more leads, convert leads to clients and create systems around making this your business habit. Here's how you do it:
Not enough leads – This is an issue with visibility. Quite frankly, not enough people know about what you offer and your ideal prospects don’t see you as a solution to the challenges they are facing. This problem is solved by increasing and improving your marketing efforts. This means you need to be showing up where your prospective clients are gathering (online and offline) and engaging them in conversation to understand what they need. Read more about The Solution to a Lack of Leads, Clients or Consistent Income
Achieving Your Goals Even If You’ve Gotten Off Track
February 18, 2013 By 1 Comment
How are those resolutions of your going?
Do you still remember what all of them were?
Watch this 4:30 minute video and I’ll give you ideas on how to get your resolutions back on track and accomplish your goals for 2013…
Thoughts? Questions? Musings? Share what's on your mind by leaving a comment below!
3 Simple Ways To Tweak Your Marketing Messages To Get More Clients
November 29, 2012 By 3 Comments
I'm in Hawaii on vacation for a couple of weeks and was inspired to create this video for you.
It’s 3:08 minutes and will reveal 3 simple tips to significantly upgrade the quality of your marketing messages, help you to be more engaging and create more profits in your business.
NOTE: Please excuse the extra background noise. The beach is a lovely location to record at, but it’s not very quiet! 
3 Ways to Wow Your Clients With Little to No Effort
November 12, 2012 By 1 Comment
Which of three strategies will you implement in your business?
Share you thoughts by leaving a comment below!
This post was originally created for and appeared on the site http://www.BayBusinessHelp.com
How to Price Your Services for Maximum Profits
October 19, 2012 By 2 Comments
It can be a challenge to determine how much to charge for your products and services. You need to charge enough to cover your costs and consistently generate a profit, but you don’t want to scare your prospects away. Pricing doesn't have to be a struggle. Follow these tips to price your services for maximum profits.
Give a free sample. Some people will need to sample your products before they invest. So give them one! It could be a video (series), a free training course, an eBook or an introductory consultation. You choose, but make it REALLY good. Give them your best and really strive to be of service. Once they see how good your work is, they’ll be compelled to want more.
Don’t lowball your products or services. Some people, like me, believe you get what you pay for and will immediately go for your high-end offering. Countless studies show that 20% of your audience will go straight to the top. Make sure you have something for us to buy! Another advantage to having a high-end offer: those who buying on price, will buy a mid-range option and feel like they got a good deal. The high-end offer often boosts sales on your mid-range items.
Read more about How to Price Your Services for Maximum Profits
3 Tips For Writing Like A Pro – Even If You Don’t Know What You’re Doing!
May 1, 2012 By 8 Comments
Developing high quality content is a critical component to being successful with your marketing efforts.
At the very least you need to decide what to say on your business card and on your website. If you decide to blog you’ve got to figure out what to write there, and participating in social media requires a steady stream of interesting, engaging and results focused content.
So, what are you to do if you have ZERO writing skills and don’t even particularly like to write? Read more about 3 Tips For Writing Like a Pro - Even If You Don't Know What You're Doing!
Growing Your Email Marketing List to Build Trust and Increase Profits
September 9, 2011 By 4 Comments
A smart, simple way to engage ideal prospects is to leverage email marketing.
Why?
There are so many great reasons, not limited to the fact that:
- Most everyone has an email address.
- You can schedule your messages in advance.
- You can personalize your messages and really use the content to develop strong relationships with your readers.
- According to MarketingSherpa, 70% of your leads will end up buying something from you or one of your competitors, but they won’t do it right away! [Read more...]
Get Known, Be Profitable and Stay Sane! (SSMS Episode 62)
August 31, 2011 By Leave a Comment
If you feel like you are beating your head against the wall, trying to figure out how to increase your income and decrease your stress, listen up! It's time to re-group and stop trying to do so much. In this week's article below, I'm sharing with you how to hit the reset button, clear your mind and regain your focus. There are just a FEW simple things you need to do to create a profitable, thriving business. Pay close attention to see what tweaks you need to make!
Get Known, Be Profitable and Stay Sane! (SSMS Episode 62) [ 13:12 ] Play Now | Play in Popup | Download (459)Find the Best Marketing Strategies for YOUR Business
July 1, 2011 By 1 Comment
Marketing your business is not a one-time event. Rather, it is an ongoing process that you execute repeatedly to present your solutions to those that are already looking for them. To do this easily and effectively, you need a plan to follow each day, each week and each month in order to create visibility and attract a steady stream of leads. This plan should include specific marketing strategies that will allow you to position yourself as a problem solver for your target market.
There are a LOT of marketing techniques to choose from. So it's easy to get overwhelmed with the sheer number of marketing methods. But as a solo service professional, your time is extremely valuable (and often limited). Thus, it’s important to select the few marketing methods that A) make sense for your business and B) are not only effective, but that can be done consistently. Your potential clients are always looking for solutions, so it’s important that you remind them regularly of what you have to offer. [Read more...]
"I exceeded my revenue goal of $100,000 by 20%! I attracted 10 new clients, 4 new partners and increased my subscriber list by 250. Working with Sydni was one of the smartest business decisions I made last year."