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In “6 Keys to Taking Charge of Your Business and Life in 2012,” Sydni Craig-Hart and Jennifer Ford Berry are offering a free, one hour training program to learn how to transition from employee to business owner.

Emeryville, CA (PRWEB) January 27, 2012 - Expert marketing coach and consultant, Sydni Craig-Hart, and master organizer and author, Jennifer Ford Berry, are teaming together to provide a simple step-by-step system for transitioning from being an employee to an empowered small business owner.

In “6 Keys to Taking Charge of Your Business and Life in 2012,” attendees will receive 60 minutes of specific, actionable information that they can use to start their own profitable, successful business in 2012. The training is ideal for professionals with expert-level skills in an area they are passionate about, who want to step out on their own.

This live training will cover the top six keys that Craig-Hart and Ford Berry have used themselves to create multiple six-figure businesses in the past five years. The teleclass is targeted at answering the big questions that potential small business owners have, including, “How do I develop the self confidence to step forward on my own?”, “How do I market myself effectively and get clients?” and “How do I keep everything organized in my already busy life?”      MORE

If you have ever said (or thought)  "I don't have time to market my business", this quick 4 minute audio will completely change your perspective and give you simple strategies you can implement TODAY! It's all about focus. Even if you have an attention span the size of flea (like I do!) you CAN focus, market effectively every day and increase your profits. Check it out:

Here are the major take aways:      MORE

Simple Tips to Steadily Increase Your Profits (SSMS Episode 77) [ 10:39 ] Play Now | Play in Popup | Download (126)

To get profitable results, your marketing doesn't have to be perfect. But it DOES have to be consistent! With simple, consistent action each day and each week you’ll find yourself steadily achieving your business goals and increasing your income. In this week’s episode I share some practical tips that you can use to create more consistency and start reaching your goals. Please let me know which ONE tip you plan to implement by posting a comment below!

Clarity about what you want in your business is absolutely priceless. If you've ever been stopped dead in your tracks because you don't know what to do first or where to go, you can appreciate that.  Knowing what you want to accomplish, even if you have no idea how to get there, is the first step on the path to success.

Before you take action, you need to get clear. If you are struggling right now, trying to figure out how to market your solutions, how to create more profits and what needs to happen for you to be a more successful entrepreneur, here's my formula for how you can get clear and take the very next steps you need to take. Read more about Get Clear! How to Gain Clarity So You Can See More Success

If you entered a contest that challenged you to enroll one new client next week, how would you go about doing so? Imagine that the stakes are VERY HIGH. The prize, $100,000 if you could just get one new client to work with you in your business. Would $100,000 be enough to get you excited about prospecting for clients?

I hope that you are excited because this is a reality. If you work feverishly to get in front of your ideal clients, you can truly operate a highly successful, profitable business! Think about why you started your business in the first place. What made you excited about being an entrepreneur? That is the very energy and zeal that you need to employ when you are marketing your solutions to the people who are already looking for you.

I want to share with you the strategies that we have used to build three successful businesses. First, I want to offer a disclaimer. If you don't create a plan and WORK that plan, by doing what you need to do, you will not get new clients and thus build your business. Fair enough? Good! Let’s get started: Read more about Enroll Your Next Client Within Days

Without a solid marketing plan, it's going to be more difficult than necessary for you to achieve your goals. I imagine you are part of the SSM community because you want to avoid that unnecessary frustration. So, in this week’s article, I share some specific points to consider so you can beef up your marketing plan. With these strategies, you’ll be able to create the systems and actions that will support your goals.

Standard Podcast [ 9:16 ] Play Now | Play in Popup | Download (119)

As you think back over the last year of your business, are you pleased with your results? I hope so. I am proud of what you accomplished and you should be too! Are there some goals that you didn’t quite reach? If so, you’re not alone! Being goal oriented and stretching yourself is part of being an entrepreneur. But, for a variety of reasons, sometimes you miss the mark and don't get the exact results you were looking for.

Fortunately, achieving your goals and creating your version of success is yours for the taking with a little planning, organization and consistent effort. Whether you’re looking for more clients, more visibility or more income in your business, you can reach all of these goals by creating and following through with a marketing plan.

If you've struggled with your marketing efforts in the past, you may be wondering, "Sydni, where do I start?" The answer is simple.

Based on what you’ve accomplished so far, what would you like to accomplish next? And what is the gap between where you're at now and where you want to be? Once you're clear on the gap, then you want to determine exactly what you need to do to bridge the gap. While it’s nice to think “I want to increase my income by $1500 each month” or “I want to attract six new clients,” you’ll never see those goals accomplished unless you’ve got a marketing plan to back it up.

Keep these questions in mind when you are planning your marketing activities for the next year: Read more about How to Create a Marketing Plan to Meet Your Goals

Entrepreneurs generally have a lot in common. We’re passionate about our work. We care deeply about delivering high quality products and services to the people who need us. We have a "never-say-die" spirit.

Another thing we have in common is a bad habit of focusing on what went wrong. We often lose sight of the great things that went RIGHT, especially when it comes to doing a year end review. When you focus on the negative, you can make growing your business much more difficult than it needs to be.

If you don't appreciate what's working, you can easily find yourself stuck in a never ending cycle of chasing the next "thing" (an opportunity, a marketing strategy or idea that you think will make you more successful). If you simply focus on what IS working and tweaking that – you’ll get better, faster results with less effort.

As you reflect on your business, I encourage you to STOP and appreciate just how far you’ve come in the previous 12 months. Looking back on your growth helps you make plans for the future AND can encourage you to pat yourself on the back for a job well done. This simple process can inspire you and motivate you to dive into your next set of goals.

Here are a few tips for objectively analyzing your business: Read more about 4 Keys to Successful End of Year Review

Many service professionals wait until January 1st to start thinking about what they want to accomplish in the new year. However, smart entrepreneurs create their strategic plan MUCH earlier. Like...NOW! Right NOW is the perfect time to start setting goals for the next year before your time gets filled with seasonal busy-ness! This week, I share a three step process that you can use to boost your confidence about your business and set achievable goals for a profitable new year.

3 Steps to a Profitable 2012 (SSMS Episode 72) [ 9:05 ] Play Now | Play in Popup | Download (199)