BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Smart Simple Marketing - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://smartsimplemarketing.com
X-WR-CALDESC:Events for Smart Simple Marketing
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20190310T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20191103T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20200308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20201101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20210314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20211107T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20220313T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20221106T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20230312T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20231105T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221220T110000
DTEND;TZID=America/Los_Angeles:20221220T140000
DTSTAMP:20260414T152104
CREATED:20221119T232756Z
LAST-MODIFIED:20230628T065748Z
UID:8724-1671534000-1671544800@smartsimplemarketing.com
SUMMARY:Winning New Business in the Healthcare Industry-What's Working Now
DESCRIPTION:In this interactive workshop\, we will be covering: \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nThe insights needed to leverage key marketing tactics in the new marketplace\nSydni’s five-part framework for a successful and resilient long-term business development strategy\nPractical action steps to help you quickly enhance your marketing and sales efforts\nA briefing on current trends in the healthcare industry and how to do business with Seattle Children’s Hospital\nLive Q & A
URL:https://smartsimplemarketing.com/eventscalendar/winning-new-business-in-the-healthcare-industry-whats-working-now/
LOCATION:Atlanta\, Ga
CATEGORIES:Hosting,Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221014T134500
DTEND;TZID=America/Los_Angeles:20221014T143000
DTSTAMP:20260414T152104
CREATED:20221119T230420Z
LAST-MODIFIED:20221119T231905Z
UID:8720-1665755100-1665757800@smartsimplemarketing.com
SUMMARY:Inclusive Marketing Strategy Techniques You Can’t Afford to Ignore
DESCRIPTION:Everyone is talking about diversity and inclusion – especially regarding marketing. But most brands have a long\, long way to go before they’re where they need to be. \nThis session will explore the gaps that need to be closed\, the tough conversations that need to be had\, and the investments and decisions that need to be made now. Inclusivity is not an inherent skill\, but can be taught\, honed\, and practiced. An Inclusive Strategy can only help grow your business. \nJoin us to learn how to make changes now that will have an immediate impact on the bottom line\, corporate culture\, and growth potential. \nYou’ll learn: \n\nStrategies to be more inclusive and demonstrate diversity authentically\nA simple framework to ensure you are creating an inclusive\, customer-centric strategy\nThe unintentional things you’re doing that are NOT inclusive that you can correct now
URL:https://smartsimplemarketing.com/eventscalendar/inclusive-marketing-strategy-techniques-you-cant-afford-to-ignore/
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221011T100000
DTEND;TZID=America/Los_Angeles:20221011T170000
DTSTAMP:20260414T152104
CREATED:20221119T230104Z
LAST-MODIFIED:20221119T230104Z
UID:8719-1665482400-1665507600@smartsimplemarketing.com
SUMMARY:2022 Prime Procurement Performance - Virtual Conference & Vendor Showcase
DESCRIPTION:Join us at the Tier 2 Theater for a one-day virtual performance produced and directed by Atlanta’s top global corporations. Diverse suppliers have the opportunity to sit in the audience and watch a performance focused on real opportunities. Partnering corporations will be in the background orchestrating while Tier 1 suppliers take the stage.
URL:https://smartsimplemarketing.com/eventscalendar/2022-prime-procurement-performance-virtual-conference-vendor-showcase/
CATEGORIES:Hosting,Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220915T142000
DTEND;TZID=America/Los_Angeles:20220915T145000
DTSTAMP:20260414T152104
CREATED:20221119T232253Z
LAST-MODIFIED:20221119T232253Z
UID:8723-1663251600-1663253400@smartsimplemarketing.com
SUMMARY:Inclusion – Not Performance – to Help Your Business Grow
DESCRIPTION:It’s the topic that everyone is talking about. It’s the question senior executives are asking. It’s the marketing challenge (and opportunity) that’s not going away. \n“How can we address inclusion and customer-centricity in a purposeful way\, without being performative – while continuing to grow our business?” \nJoin Sydni Craig-Hart\, CEO of the multi-award-winning communications consultancy\, Smart\nSimple Marketing as she shares practical insights on “what’s working now” and how you can\nstand up as an advocate for inclusivity\, deepen engagement and increase loyalty with diverse audiences in today’s marketplace. \n\n\n\nA five-part proprietary framework – based on more than 16 years of research and analysis – for taking meaningful actions that create sustainable impact\nThe costly misperceptions that (left unchecked) keep you stuck and missing out on growth opportunities\nThe critical next steps you can take in the next 30 days to see tangible results
URL:https://smartsimplemarketing.com/eventscalendar/inclusion-not-performance-to-help-your-business-grow/
LOCATION:Huntington Convention Center of Cleveland\, Cleveland\, OH
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220913T080000
DTEND;TZID=America/Los_Angeles:20220916T170000
DTSTAMP:20260414T152104
CREATED:20221119T231700Z
LAST-MODIFIED:20221119T231700Z
UID:8721-1663056000-1663347600@smartsimplemarketing.com
SUMMARY:Content Marketing World 2022
DESCRIPTION:You’ll be part of the one event where attendees learn from the best in the content marketing industry and also have an opportunity to spend four days with the CMWorld community. Are you ready to grow your business and inspire your audience? Join us at CMWorld and gain materials and knowledge you need to take a content marketing strategy back to your team.
URL:https://smartsimplemarketing.com/eventscalendar/content-marketing-world-2022/
LOCATION:Huntington Convention Center of Cleveland\, Cleveland\, OH
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220510T080000
DTEND;TZID=America/Los_Angeles:20220510T170000
DTSTAMP:20260414T152104
CREATED:20221119T225443Z
LAST-MODIFIED:20221119T225443Z
UID:8718-1652169600-1652202000@smartsimplemarketing.com
SUMMARY:A Conversation with Black-owned Businesses
DESCRIPTION:This discussion is focused on Black-owned businesses—the challenges they face\, successes they have experienced\, and the opportunities that exist for collaboration to enable equity\, access\, and growth.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nPanelists:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nSydni Craig-Hart\, CEO at Smart Simple Marketing\nSelena Cuffe\, Co-founder\, Heritage Link Brands\, President\, SodexoMAGIC\nRandall Davis\, Founder and Co-Managing Partner\, DavisKelly CPAs\nEric Kelly\, Chairman & CEO at Overland Tandberg\, Inc.\nCamille Stearns Miller\, Senior Partner at Stewart Law Group PLLC
URL:https://smartsimplemarketing.com/eventscalendar/a-conversation-with-black-owned-businesses/
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210824T110000
DTEND;TZID=America/Los_Angeles:20210824T121500
DTSTAMP:20260414T152104
CREATED:20210805T164411Z
LAST-MODIFIED:20210805T164411Z
UID:8692-1629802800-1629807300@smartsimplemarketing.com
SUMMARY:Inclusion in Marketing: Boosting Your Bottom Line While Doing Good
DESCRIPTION:Diversity and inclusion are no longer nice-to-haves\, they’re must-haves for any successful enterprise. How can you ensure that your marketing is inclusive\, equitable\, and diverse? Join us for this insightful roundtable discussion on product inclusion\, supplier diversity\, and multi-cultural marketing. \nAs marketers\, we have a responsibility not just to advocate but to take immediate action for ALL of our customers by creating content that educates\, inspires\, and builds inclusion into the community. But many of us are still unsure how to do so and are actively seeking advice and guidance on these topics. \nWe have engaged Smart Simple Marketing\, a leading minority-owned\, woman-owned\, expert firm\, to help lead this discussion. Join us for a bold conversation on how marketers can leverage the power of product inclusion\, multicultural marketing\, and supplier diversity to not only deepen engagement with your target audiences but to grow your brands and businesses as well. The panelists will offer a variety of perspectives and lessons on how your organizations can be more inclusive and will be available to answer your questions during the live Q&A portion. \nYou’ll learn: \n\nHow increasing supplier diversity can have a direct positive impact on your business growth\nTo identify gaps in awareness\, willingness\, and capabilities as they pertain to diversity\nHow to make the most of the untapped potential at the intersection of product strategy and multicultural marketing\nTo ensure your brand is doing all it can to facilitate and empower equitable outcomes among customers\, employees\, and stakeholders\nHow to avoid committing “professional malpractice”\n\nBottom line: You’ll walk away with insightful\, actionable strategies you and your brand can implement within the next 90 days.
URL:https://smartsimplemarketing.com/eventscalendar/inclusion-in-marketing-boosting-your-bottom-line-while-doing-good/
LOCATION:Virtual
CATEGORIES:Speaking
ATTACH;FMTTYPE=image/jpeg:https://smartsimplemarketing.com/wp-content/uploads/2021/08/45420_webinar_1000x667.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210721T100000
DTEND;TZID=America/Los_Angeles:20210721T110000
DTSTAMP:20260414T152104
CREATED:20210720T184039Z
LAST-MODIFIED:20210720T184039Z
UID:8678-1626861600-1626865200@smartsimplemarketing.com
SUMMARY:Empower Hour: Winning New Business - What's Working Now
DESCRIPTION:As we continue navigating the changing business landscape\, many business owners and entrepreneurs are still struggling to figure out how to adapt their marketing and sales to meet the needs of their target audience and meet their goals. \nListen in as we interview multi-award-winning marketing expert Sydni Craig-Hart\, CEO of Smart Simple Marketing\, on how you can tailor your marketing strategy to make meaningful connections and set yourself apart from the competition during these uncertain times in which agility and communication are key factors for success.
URL:https://smartsimplemarketing.com/eventscalendar/empower-hour-winning-new-business-whats-working-now-2/
LOCATION:Virtual
CATEGORIES:Speaking
ATTACH;FMTTYPE=image/png:https://smartsimplemarketing.com/wp-content/uploads/2021/07/EmpowerHour_Sydni-e1626806369683.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210721T100000
DTEND;TZID=America/Los_Angeles:20210721T110000
DTSTAMP:20260414T152104
CREATED:20210604T142938Z
LAST-MODIFIED:20210626T102017Z
UID:8664-1626861600-1626865200@smartsimplemarketing.com
SUMMARY:Empower Hour: Winning New Business - What's Working Now
DESCRIPTION:As we continue navigating the new reality dealt to us by COVID-19\, many business owners and entrepreneurs are still struggling to figure out how to adapt their marketing and sales to meet the needs of their target audience and meet their goals. \nListen in as we interview multi-award-winning marketing expert Sydni Craig-Hart\, CEO of Smart Simple Marketing\, on how you can tailor your marketing strategy to make meaningful connections and set yourself apart from the competition during these uncertain times in which agility and communication are key factors for success. \nPlease click on the URL to register and submit any questions for the session.
URL:https://smartsimplemarketing.com/eventscalendar/empower-hour-winning-new-business-whats-working-now/
LOCATION:Virtual
CATEGORIES:Speaking
ATTACH;FMTTYPE=image/png:https://smartsimplemarketing.com/wp-content/uploads/2021/06/2b4e09a2-8d67-419e-8e46-8541e2db4ff1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210222T100000
DTEND;TZID=America/Los_Angeles:20210222T110000
DTSTAMP:20260414T152104
CREATED:20210114T202211Z
LAST-MODIFIED:20210114T214058Z
UID:8615-1613988000-1613991600@smartsimplemarketing.com
SUMMARY:Biz Women Mentoring Monday 2021
DESCRIPTION:Make the one connection that could change everything\n\n\n\n\n\n\n\n\n\n\n\n\nJoin the San Francisco Business Times for its first ever VIRTUAL Bizwomen Mentoring Monday. This program is hosted simultaneously across 40 of our American City Business Journal sister markets nationwide. \nDuring this virtual event\, attendees will have the opportunity to network with the Bay Area’s top women business leaders from various industries in quick coaching sessions designed to provide insight\, guidance and inspiration.
URL:https://smartsimplemarketing.com/eventscalendar/biz-women-mentoring-monday-2021/
LOCATION:Virtual
CATEGORIES:Speaking
ATTACH;FMTTYPE=image/png:https://smartsimplemarketing.com/wp-content/uploads/2021/01/unnamed.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201104T080000
DTEND;TZID=America/Los_Angeles:20201105T170000
DTSTAMP:20260414T152104
CREATED:20200901T003322Z
LAST-MODIFIED:20200901T003322Z
UID:8558-1604476800-1604595600@smartsimplemarketing.com
SUMMARY:MarketingProfs B2B Forum
DESCRIPTION:
URL:https://smartsimplemarketing.com/eventscalendar/marketingprofs-b2b-forum/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201013T080000
DTEND;TZID=America/Los_Angeles:20201016T170000
DTSTAMP:20260414T152104
CREATED:20200831T230101Z
LAST-MODIFIED:20200831T230101Z
UID:8553-1602576000-1602867600@smartsimplemarketing.com
SUMMARY:Content Marketing World 2020
DESCRIPTION:Content Marketing World Conference and Expo 2020\nJoin us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community.\nOur speakers will arm you with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience. \nBig news! Content Marketing World is going 100% virtual.\nWe’re looking forward to bringing you a digital event like you’ve never seen! The dates will remain the same: October 13-16\, 2020. Having spent the past year preparing for the event with our speakers\, exhibitors and event partners\, we’re genuinely disappointed not to be able to host you in person\, but the experience and safety of our community and everyone involved in the event continues to be our top priority. We’re looking through our orange-colored glasses at the great opportunities this virtual environment will provide to our amazing community. We’re hard at work on our end creating the epic CMI experience we’ve given our community for the past 10 years\, and this year will be no different. From the best speakers covering every aspect of content marketing\, to opportunities to network with our technology sponsors and event partners who may be the perfect solution for your needs in 2020 and beyond\, we think you’ll love what we’re putting together.
URL:https://smartsimplemarketing.com/eventscalendar/content-marketing-world-2020/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201013T080000
DTEND;TZID=America/Los_Angeles:20201016T170000
DTSTAMP:20260414T152104
CREATED:20200310T002149Z
LAST-MODIFIED:20200310T002149Z
UID:8355-1602576000-1602867600@smartsimplemarketing.com
SUMMARY:Content Marketing World Conference and Expo
DESCRIPTION:Join us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community.\nReturn back to your company with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience.
URL:https://smartsimplemarketing.com/eventscalendar/content-marketing-world-conference-and-expo/
LOCATION:Huntington Convention Center of Cleveland\, Cleveland\, OH
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200929T120000
DTEND;TZID=America/Los_Angeles:20200929T133000
DTSTAMP:20260414T152104
CREATED:20201002T170531Z
LAST-MODIFIED:20201002T170531Z
UID:8584-1601380800-1601386200@smartsimplemarketing.com
SUMMARY:Meet Her In The Marketplace - Proven Virtual Sales Strategies That Win New Business
DESCRIPTION:Led by multi-award-winning marketing expert Sydni Craig-Hart\, CEO and Co-Founder of Smart Simple Marketing\, this roundtable discussion will help you adapt your marketing strategy to make a meaningful virtual impact and set yourself apart from the competition during an ongoing crisis where agility and communication are key factors for success.
URL:https://smartsimplemarketing.com/eventscalendar/meet-her-in-the-marketplace-proven-virtual-sales-strategies-that-win-new-business/
CATEGORIES:Speaking
ATTACH;FMTTYPE=image/jpeg:https://smartsimplemarketing.com/wp-content/uploads/2020/10/unnamed-41.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200922T080000
DTEND;TZID=America/Los_Angeles:20200923T170000
DTSTAMP:20260414T152104
CREATED:20200831T225211Z
LAST-MODIFIED:20200831T225211Z
UID:8552-1600761600-1600880400@smartsimplemarketing.com
SUMMARY:Inbound 2020
DESCRIPTION:Know Your Multicultural Audiences—Use Customer-Centric Content To Deepen Loyalty and Expand Market Share
URL:https://smartsimplemarketing.com/eventscalendar/inbound-2020/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200827T100000
DTEND;TZID=America/Los_Angeles:20200827T120000
DTSTAMP:20260414T152104
CREATED:20200831T222608Z
LAST-MODIFIED:20210504T103621Z
UID:8548-1598522400-1598529600@smartsimplemarketing.com
SUMMARY:WRMSDC Pitch Contest- Make a Digital Pivot and Succeed In Today's Environment
DESCRIPTION:10 Diverse Suppliers will pitch live in front of a virtual audience. Come cheer them on and vote for the winners! This event will also feature two micro trainings for diverse suppliers: “Make Your Digital Pivot” and “Virtual Selling: Get Customers to Swipe Right on You.” \n★ Who can Attend: everyone!\n★ Who will Pitch: 10 pre-chosen diverse suppliers\n★ Winners will win cash prizes and scholarships
URL:https://smartsimplemarketing.com/eventscalendar/wrmsdc-pitch-contest-make-a-digital-pivot-and-succeed-in-todays-environment/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200824T133000
DTEND;TZID=America/Los_Angeles:20200824T140000
DTSTAMP:20260414T152104
CREATED:20200831T214712Z
LAST-MODIFIED:20200901T124336Z
UID:8543-1598275800-1598277600@smartsimplemarketing.com
SUMMARY:How You Can Make A Difference: Marketing Procurement As An Advocate For Diversity
DESCRIPTION:Panel: How You Can Make A Difference: Marketing Procurement As An Advocate For Diversity\nSydni Craig-Hart\, Chief Executive Officer\, Smart Simple Marketing\nSimona Rabsatt Butler\, Senior Director\, Global Sourcing – Marketing\, Creative\, and Production\, Visa\nCatherine Haiston\, Senior Direcctor\, Strategic Sourcing\, Gap\nMartin O’Neill\, Head of Strategic Sourcing-Marketing\, Twitter\nManuel Guevara\, Director – Media & Content Procurement\, GSK \nLearn more
URL:https://smartsimplemarketing.com/eventscalendar/how-you-can-make-a-difference-marketing-procurement-as-an-advocate-for-diversity/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200818T080000
DTEND;TZID=America/Los_Angeles:20200818T170000
DTSTAMP:20260414T152104
CREATED:20200831T223126Z
LAST-MODIFIED:20200831T223126Z
UID:8549-1597737600-1597770000@smartsimplemarketing.com
SUMMARY:California American Water - A Seat at the Table - Conversations with Water Utility Executives
DESCRIPTION:
URL:https://smartsimplemarketing.com/eventscalendar/california-american-water-a-seat-at-the-table-conversations-with-water-utility-executives/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200728T100000
DTEND;TZID=America/Los_Angeles:20200728T110000
DTSTAMP:20260414T152104
CREATED:20200901T000844Z
LAST-MODIFIED:20200901T125701Z
UID:8554-1595930400-1595934000@smartsimplemarketing.com
SUMMARY:Lead Your Movement - Diversity in Silicon Valley
DESCRIPTION:
URL:https://smartsimplemarketing.com/eventscalendar/lead-your-movement-diversity-in-silicon-valley/
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200722T123000
DTEND;TZID=America/Los_Angeles:20200722T133000
DTSTAMP:20260414T152104
CREATED:20200901T001730Z
LAST-MODIFIED:20200901T130044Z
UID:8555-1595421000-1595424600@smartsimplemarketing.com
SUMMARY:Rebound 2020 B2SMBI Leaders Forum - How to WIN at Multicultural Marketing: What You’re Missing\, What’s Working Now and How to Get Started Today
DESCRIPTION:The $500 Billion Business-to-Small-Business marketplace is\ncomprised of 28 Million SMB Buyers and thousands of Sellers\, representing both enormous opportunity\nand near-overwhelming challenges.\nWe recognize that most B2SMB brands struggle in the highly fragmented\, highly complex and highly disrupted B2SMB marketplace.  From high costs-per-acquisition to to high churn rates\, selling to Small Business has for many become a losing proposition. \nWe believe that this “broken marketplace” serves neither those who sell nor those who buy.  In short\, Small Business need what B2SMB brands offer in order to succeed\, and Small Business success is vital to us all.
URL:https://smartsimplemarketing.com/eventscalendar/2020-b2smbi-leaders-forum-how-to-win-at-multicultural-marketing-what-youre-missing-whats-working-now-and-how-to-get-started-today/
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200721T080000
DTEND;TZID=America/Los_Angeles:20200721T170000
DTSTAMP:20260414T152104
CREATED:20200901T002211Z
LAST-MODIFIED:20200901T002211Z
UID:8557-1595318400-1595350800@smartsimplemarketing.com
SUMMARY:Rebound 2020 B2SMBI Leaders Forum - Bridging the Divide—What Enterprises Don’t Get About Diverse-Owned Small Businesses
DESCRIPTION:
URL:https://smartsimplemarketing.com/eventscalendar/rebound-2020-b2smbi-leaders-forum-bridging-the-divide-what-enterprises-dont-get-about-diverse-owned-small-businesses/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200720T080000
DTEND;TZID=America/Los_Angeles:20200720T170000
DTSTAMP:20260414T152104
CREATED:20200901T005024Z
LAST-MODIFIED:20200901T005024Z
UID:8561-1595232000-1595264400@smartsimplemarketing.com
SUMMARY:Boost With Facebook: Journeys in Supplier Diversity
DESCRIPTION:Journeys in Supplier Diversity hosted by LaMecia Butler with Ricardo Roberts and Sydni Craig-Hart\nThis session helps business owners learn how to do business as a diverse supplier. Viewers will learn about Facebook’s supplier diversity efforts and hear from two entrepreneurs who will share their experiences providing goods and services to Facebook.
URL:https://smartsimplemarketing.com/eventscalendar/boost-with-facebook-journeys-in-supplier-diversity/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200714T100000
DTEND;TZID=America/Los_Angeles:20200714T110000
DTSTAMP:20260414T152104
CREATED:20200901T004259Z
LAST-MODIFIED:20200901T004259Z
UID:8560-1594720800-1594724400@smartsimplemarketing.com
SUMMARY:California American Water Supplier Diversity Event
DESCRIPTION:INTRODUCING A FIRST-CLASS PROGRAM FOCUSED ON DIVERSITY & INCLUSION IN THE CORPORATE SUPPLY CHAIN\n\nCalifornia American Water’s Supplier Diversity Program is hosting a three day event focused on providing key education on effectively integrating diversity & inclusion in your corporate supply chain through education and connecting qualified diverse suppliers to key decision makers. Participation from representatives all over the country\, including key decision makers from California American Water\, their parent company\, American Water and Prime Suppliers to both will be in attendance.
URL:https://smartsimplemarketing.com/eventscalendar/california-american-water-supplier-diversity-event/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200630T080000
DTEND;TZID=America/Los_Angeles:20200630T170000
DTSTAMP:20260414T152104
CREATED:20200901T010150Z
LAST-MODIFIED:20200901T010150Z
UID:8563-1593504000-1593536400@smartsimplemarketing.com
SUMMARY:Duct Tape Marketing Podcast - Is Entrepreneurship in Your DNA?
DESCRIPTION:Questions I ask Sydni Craig-Hart:\n\n\nWhat do you enjoy most about what you do?\nWhat are some of the biggest challenges your clients are struggling with right now from a marketing standpoint?\nWhat are you telling people when they come to you and ask “what should I be doing”?\n\n\nWhat you’ll learn if you give a listen:\n\nWhat it means for Sydni to be a 4th generation Entrepreneur\nHow to work with your husband as a business partner\nSydni’s reading Built to Sell and found the lessons in it are what you should be doing right now
URL:https://smartsimplemarketing.com/eventscalendar/duct-tape-marketing-podcast-is-entrepreneurship-in-your-dna/
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200625T140000
DTEND;TZID=America/Los_Angeles:20200625T150000
DTSTAMP:20260414T152104
CREATED:20200901T130735Z
LAST-MODIFIED:20200901T130817Z
UID:8570-1593093600-1593097200@smartsimplemarketing.com
SUMMARY:WBEC Pacific - Ideation: Staying Visible\, Connected and Profitable Using LinkedIn
DESCRIPTION:Welcome to the Pacific Regional Conference on behalf of our organization and community of women’s business enterprises\, corporate and government members\, supporters\, and friends. \nThe conference presents an opportunity to connect with business\, industry\, and government organization representatives in our region. May this event serve as a platform for sharing ideas\, opportunities and resources\, and be as memorable to you as it will be for us.
URL:https://smartsimplemarketing.com/eventscalendar/wbec-pacific-ideation-staying-visible-connected-and-profitable-using-linkedin-2/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200618T110000
DTEND;TZID=America/Los_Angeles:20200618T120000
DTSTAMP:20260414T152104
CREATED:20200901T010732Z
LAST-MODIFIED:20200901T125008Z
UID:8564-1592478000-1592481600@smartsimplemarketing.com
SUMMARY:Constant Contact - Adapting Your Business During COVID-19
DESCRIPTION:Small business owners are some of the most resilient people we know\, however\, the pandemic has left many wondering what’s next and what’s the best course of action for their own business. \nIn this recorded panel discussion\, you’ll hear how fitness\, real estate\, and consulting businesses are adapting during the COVID-19 pandemic. You’ll hear from three Constant Contact customers as they share: \n\nHow COVID-19 has impacted their business\nThe changes they’ve had to make to in response to the situation\nAnd how they’ve been communicating these changes with prospects and customers
URL:https://smartsimplemarketing.com/eventscalendar/constant-contact-adapting-your-business-during-covid-19/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200618T090000
DTEND;TZID=America/Los_Angeles:20200618T100000
DTSTAMP:20260414T152104
CREATED:20200901T011227Z
LAST-MODIFIED:20200901T125124Z
UID:8566-1592470800-1592474400@smartsimplemarketing.com
SUMMARY:LinkedIn - LinkedIn for Small Business 101
DESCRIPTION:
URL:https://smartsimplemarketing.com/eventscalendar/linkedin-linkedin-for-small-business-101/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200603
DTEND;VALUE=DATE:20200605
DTSTAMP:20260414T152104
CREATED:20200820T233159Z
LAST-MODIFIED:20230922T064336Z
UID:8534-1591142400-1591315199@smartsimplemarketing.com
SUMMARY:Meet Her in the Marketplace
DESCRIPTION:Meet Her in the Marketplace™ is a revolutionary virtual event that focuses on making strategic connections between women-owned businesses and corporate buyers.
URL:https://smartsimplemarketing.com/eventscalendar/customer-panel-adapting-your-business-during-covid-19/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200602T140000
DTEND;TZID=America/Los_Angeles:20200602T151500
DTSTAMP:20260414T152104
CREATED:20200820T231919Z
LAST-MODIFIED:20230922T064250Z
UID:8533-1591106400-1591110900@smartsimplemarketing.com
SUMMARY:Marketing Your Business During a Crisis
DESCRIPTION:Registration: https://smartsimplemarketing.deskteam360.com/marketing-during-crisis \n\n \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nWBENC is excited to partner with AARP for a special webinar event on how business owners and entrepreneurs can best navigate the COVID-19 crisis and adapt your marketing and sales in a new virtual world. \nLed by multi-award winning marketing expert Sydni Craig-Hart\, CEO of Smart Simple Marketing\, this session will help you adapt your marketing strategy to make a meaningful virtual impact and set yourself apart from the competition during a crisis where agility and communication are key factors for success. \nWhy Attend:  \n\nIf you have traditionally relied on in-person events and networking for business prospects\, get insights on how to translate your key marketing tactics to a virtual world.\nDevelop a framework for a successful and resilient long-term marketing strategy so you are ready for any crisis.\nLeave with practical tips and takeaways to help you quickly adjust and enhance your marketing and sales efforts.
URL:https://smartsimplemarketing.com/eventscalendar/marketing-your-business-during-a-crisis/
LOCATION:Virtual
CATEGORIES:Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200504T080000
DTEND;TZID=America/Los_Angeles:20200505T170000
DTSTAMP:20260414T152104
CREATED:20200310T001636Z
LAST-MODIFIED:20210113T120323Z
UID:8352-1588579200-1588698000@smartsimplemarketing.com
SUMMARY:NAWBO CA Propel 2020 Women in Power...
DESCRIPTION:Women in power…\nlead\ninspire\nmentor\nadvance\nopen doors\ncreate opportunity\nadvocate\nchampion\ncreate change \nAll for this generation of women business owners\, the next generation\, and the future. \nThrough unique storytelling\, education and business connections each attendee will truly own their POWER for fueling their success\, strengths\, opportunities and their future. \nWomen in Power…Teach \nLearn from women entrepreneurs who are impacting their community with a focus on a global impact through entrepreneurship success\, personal branding\, and advocacy. \nWomen in Power…Lead \nThe generations that have been leading the way the past 100 years will pass on the knowledge and wisdom to set a strong foundation for the next 100 years. The most successful mentorship program is when the mentor-mentee line is blurred! Seasoned WBOs can assist in helping pave the way to the top\, while  younger WBOs can provide valuable insight into new trends. \nWomen in Power… Support Other Women  \nWBO2WBO Connections will allow attendees to be strategically matched with WBOs who are currently sourcing for their products and/or services. The meetings will be 10 minutes each and a schedule will be provided prior to the conference. Current and potential partnership opportunities from each attendee will be published in a WBO2WBO sourcing guide exclusively for attendees. \nWomen in Power… Succeed \nWhen a woman understands her power\, barriers fall and opportunities are limitless. Propel 2020 will include programs and experiences to take attendees out of their comfort zone to foster learning and growing. \nWomen in Power…Create Change\n \nNAWBO-CA made history with \nSenate Bill 826 \nThe bill requires the addition of a woman to all publicly-held corporate boards headquartered in California. Propel 2020 policy tracks will focus on providing information and training to make women feel confident in considering advocacy\, commission work\, and political positions; plus educate attendees on current and proposed legislation that might impact their businesses.
URL:https://smartsimplemarketing.com/eventscalendar/nawbo-ca-propel-2020-women-in-power/
LOCATION:The Citizen Hotel Sacramento\, CA
CATEGORIES:Speaking
END:VEVENT
END:VCALENDAR