Smart Simple Marketing

2019 California American Water Diverse Supplier Showcase
2019-05-21 08:00 - 17:00 (America/Los_Angeles)
California American Water is connecting qualified, certified diverse suppliers to internal decision makers, American Water executives and prime suppliers in an invite-only event.
California American Water’s Supplier Diversity program is hosting a one-day event focused on connecting diverse suppliers to California American Water and American Waterkey decision makers and their prime suppliers. The showcase will provide selected diverse businesses the opportunity to conduct short capabilities presentations, learn from successful California American Water vendors, and participate in one-on-one meetings.

ENGAGE: SaaS/SMB Day #1
2019-06-03 08:00 - 17:00
2:45 PM – 3:15 PM
Key Lessons for Local Entrepreneurs

Microsoft’s Abid Chaudhry interviews seasoned entrepreneur Sydni Craig-Hart, CEO & Co-Founder of Smart Simple Marketing. They’ll discuss how SMBs can identify their ideal client, validate core messages, simplify marketing, and create referral relationships while developing a sales process that supports a steady stream of paying clients.
Abid Chaudhry , Microsoft
Sydni Craig-Hart, Smart Simple Marketing

ENGAGE: SaaS/SMB Day #2
2019-06-04 08:00 - 17:00 | Valo Park, Washington, D.C.
9:00 AM – 9:30 AM
Bridging the Divide: What Enterprises don’t Get about SMBs

Enterprise sales tactics and product development often proceed without considering the true needs and interests of the SMB customer. This session will explore that disconnect, identify key mistakes SaaS companies are making and offer a set of recommended solutions which will deepen loyalty, drive engagement and grow market share.
Sydni Craig-Hart, Smart Simple Marketing

2019 California Water AssociationMeet the Primes Summit & Showcase
2019-06-05 09:30 - 15:00

WBENC National Conference & Business Fair
2019-06-25 08:00 - 2019-06-27 17:00
The National Conference & Business Fair is the largest conference of its kind for women business owners in the U.S. The WBENC National Conference & Business Fair is attended by Women’s Business Enterprises (WBEs); senior executives and procurement representatives from the Fortune 500 and the U.S. Government; and select partner organizations whose missions align with WBENC’s vision of expanding women’s business opportunities in the marketplace. With three days of robust programming, the conference features lectures and presentations from today’s thought leaders, engaging panel discussions, 1:1 MatchMaker sessions, networking receptions, and a notable Business Fair.

Content Marketing World 2019
2019-09-03 08:00 - 2019-09-05 17:00 | Huntington Convention Center of Cleveland, Cleveland, OH
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry.
You will leave with all the materials you need to take a content marketing strategy back to your team – and – to implement a content marketing plan that will grow your business and inspire your audience.
Breakout Session (Tues) Sydni
Breakout Session (Thurs) Sydni and Wil

SaaStock North America
2019-09-10 08:00 - 2019-09-12 17:00 | San Francisco

Launch Scale 2019
2019-10-07 08:00 - 2019-10-08 17:00 | Bespoke, San Francisco

Latinas in Tech Summit
2019-10-09 08:00 - 17:00 | The Hibernia Bank Building

NMSDC Conference
2019-10-13 08:00 - 2019-10-16 17:00 | Atlanta, Ga

Dreamforce
2019-11-19 08:00 - 2019-11-22 17:00 | San Francisco
four days that will change
the way you
think about
business.

LEARN MORE

Women Leaders in Sales and Marketing
2020-01-21 18:00 - 20:30 | Google Launchpad, 543 Howard Street, San Francisco, CA, 94103
Join us for a fabulous evening of networking and a panel discussion with an incredible group of women leaders with diverse backgrounds in sales and marketing. They will share their expertise, keys to their success and how they became leaders in the industry, advice on transitioning into a career in this field, challenges that women in this industry face and practical ways to overcome them.
Open to all genders and professional backgrounds.

Women in Consulting
2020-01-23 13:30 | Stella Nonna, 1407 San Pablo Ave., Berkeley, CA, 94702
Join the Women In Consulting East Bay Satellite for a valuable discussion focused on helping you to increase your visibility online and in-person.

NAWBO Connects Oakland: Happy Hour
2020-02-06 17:00 - 20:00 | Slainte Oakland, 131 Broadway, Oakland, CA, 94607, United States
You’re invited to connect with women business owners for support, wisdom and insight.
Oakland Happy Hour

Networking, Appetizers and No-Host Bar

Come join us for an entertaining evening with fellow business women!

CBE Summit - '20 & The 3rd Annual Code Black Gala
2020-02-20 08:00 - 2020-02-21 17:00 | Hyatt Regency San Francisco, CA
Thursday, February 20 – 2:30pm – 8:00pm
Day 1 is CBE Connect, the Summit’s focus on business development. This day will consist of a Pitch Competition with cash prizes for winners and Supplier Diversity Fair where local Black businesses are promoted and corporations have the opportunity to meet their supplier diversity goals.
Friday, February 21 – 9:00am – 7:00pm
The CBE Summit brings together Black professionals across a variety of industries for a unique, well-rounded educational and networking experience. It is the one-stop-shop of Black Excellence. The Summit is for all ages!

Prime Time 2020: MBE2MBE Connections
2020-02-20 10:00 - 17:00 | Federal Reserve Bank of San Francisco, 101 Market Street, San Francisco, 94105
Join us for the 2nd annual Prime Time: MBE2MBE Connections event!
Matchmaking * Development

CBE Connect- Supplier Diversity Fair
2020-02-20 14:00 - 17:00 | Twitter HQ, 875 Stevenson Street, San Francisco, 14903
CBE is teaming up with WRMSDC to connect Black suppliers with supplier diversity representatives to learn about contract opportunities!
Who is it for?
This is a great opportunity for anyone who is interested in learning how to get business from companies. There will be representatives from Twitter, Kaiser Permanente, PayPal, Facebook, Google LLC, and HP Inc. discussing how their supplier diversity programs work, how to get your small business certified, and how to win the contract.

SaaStr Annual 2020 - *POSTPONED*
2020-03-10 08:00 - 2020-03-12 17:00 | San Jose Convention Center
SaaStr Annual Empowers You to Scale Up, Grow Faster & Emerge the Next Unicorn

2020 WBENC Summit & Salute - *POSTPONED*
2020-03-16 08:00 - 2020-03-18 17:00
Summit & Salute is a signature event presented by the Women’s Business Enterprise National Council (WBENC) dedicated to the development, growth, and success of women-owned businesses.

Google Cloud Next '20: Digital Connect
2020-04-06 08:00 - 2020-04-08 17:00 | Moscone Center, SF
A global, digital-first, multi-day experience

Content TECH Summit - *POSTPONED*
2020-04-20 08:00 - 2020-04-22 17:00 | Marriot Marquis San Diego Marina
Come to ContentTECH Summit to learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Attendees of the 2020 ContentTECH conference in San Diego will learn from practitioners and experts in content technology and marketing strategy. The best news? Both speakers and attendees are trailblazing pioneers who have set the bar for epic content marketing through technology.

2020 ANA Advertising Financial Management Conference Presented by Active International
2020-04-27 08:00 - 2020-04-30 17:00 | Hilton Orlando Bonnet Creek
The annual ANA Advertising Financial Management Conference is the only marketing procurement and advertising financial management event of its kind. It brings together top client-side marketing procurement and finance professionals with advertising agency chief financial and revenue officers and other key industry stakeholders. The conference provides perspective on delivering greater value to organizations with a focus on efficiencies, cost savings, driving ROI, and more.

NAWBO CA Propel 2020 Women in Power...
2020-05-04 08:00 - 2020-05-05 17:00 | The Citizen Hotel Sacramento, CA
Women in power…
lead
inspire
mentor
advance
open doors
create opportunity
advocate
champion
create change
All for this generation of women business owners, the next generation, and the future.
Through unique storytelling, education and business connections each attendee will truly own their POWER for fueling their success, strengths, opportunities and their future.
Women in Power…Teach
Learn from women entrepreneurs who are impacting their community with a focus on a global impact through entrepreneurship success, personal branding, and advocacy.
Women in Power…Lead
The generations that have been leading the way the past 100 years will pass on the knowledge and wisdom to set a strong foundation for the next 100 years. The most successful mentorship program is when the mentor-mentee line is blurred! Seasoned WBOs can assist in helping pave the way to the top, while younger WBOs can provide valuable insight into new trends.
Women in Power… Support Other Women
WBO2WBO Connections will allow attendees to be strategically matched with WBOs who are currently sourcing for their products and/or services. The meetings will be 10 minutes each and a schedule will be provided prior to the conference. Current and potential partnership opportunities from each attendee will be published in a WBO2WBO sourcing guide exclusively for attendees.
Women in Power… Succeed
When a woman understands her power, barriers fall and opportunities are limitless. Propel 2020 will include programs and experiences to take attendees out of their comfort zone to foster learning and growing.
Women in Power…Create Change

NAWBO-CA made history with
Senate Bill 826
The bill requires the addition of a woman to all publicly-held corporate boards headquartered in California. Propel 2020 policy tracks will focus on providing information and training to make women feel confident in considering advocacy, commission work, and political positions; plus educate attendees on current and proposed legislation that might impact their businesses.

Marketing Your Business During a Crisis
2020-06-02 14:00 - 15:15 | Virtual
Registration: https://smartsimplemarketing.deskteam360.com/marketing-during-crisis

WBENC is excited to partner with AARP for a special webinar event on how business owners and entrepreneurs can best navigate the COVID-19 crisis and adapt your marketing and sales in a new virtual world.
Led by multi-award winning marketing expert Sydni Craig-Hart, CEO of Smart Simple Marketing, this session will help you adapt your marketing strategy to make a meaningful virtual impact and set yourself apart from the competition during a crisis where agility and communication are key factors for success.
Why Attend:

If you have traditionally relied on in-person events and networking for business prospects, get insights on how to translate your key marketing tactics to a virtual world.
Develop a framework for a successful and resilient long-term marketing strategy so you are ready for any crisis.
Leave with practical tips and takeaways to help you quickly adjust and enhance your marketing and sales efforts.

Meet Her in the Marketplace
2020-06-03 - 2020-06-04 | Virtual
Meet Her in the Marketplace™ is a revolutionary virtual event that focuses on making strategic connections between women-owned businesses and corporate buyers.

LinkedIn - LinkedIn for Small Business 101
2020-06-18 09:00 - 10:00 | Virtual

Constant Contact - Adapting Your Business During COVID-19
2020-06-18 11:00 - 12:00 | Virtual
Small business owners are some of the most resilient people we know, however, the pandemic has left many wondering what’s next and what’s the best course of action for their own business.
In this recorded panel discussion, you’ll hear how fitness, real estate, and consulting businesses are adapting during the COVID-19 pandemic. You’ll hear from three Constant Contact customers as they share:

How COVID-19 has impacted their business
The changes they’ve had to make to in response to the situation
And how they’ve been communicating these changes with prospects and customers

WBEC Pacific - Ideation: Staying Visible, Connected and Profitable Using LinkedIn
2020-06-25 14:00 - 15:00 | Virtual
Welcome to the Pacific Regional Conference on behalf of our organization and community of women’s business enterprises, corporate and government members, supporters, and friends.
The conference presents an opportunity to connect with business, industry, and government organization representatives in our region. May this event serve as a platform for sharing ideas, opportunities and resources, and be as memorable to you as it will be for us.

Duct Tape Marketing Podcast - Is Entrepreneurship in Your DNA?
2020-06-30 08:00 - 17:00
Questions I ask Sydni Craig-Hart:

What do you enjoy most about what you do?
What are some of the biggest challenges your clients are struggling with right now from a marketing standpoint?
What are you telling people when they come to you and ask “what should I be doing”?

What you’ll learn if you give a listen:

What it means for Sydni to be a 4th generation Entrepreneur
How to work with your husband as a business partner
Sydni’s reading Built to Sell and found the lessons in it are what you should be doing right now

California American Water Supplier Diversity Event
2020-07-14 10:00 - 11:00 | Virtual
INTRODUCING A FIRST-CLASS PROGRAM FOCUSED ON DIVERSITY & INCLUSION IN THE CORPORATE SUPPLY CHAIN

California American Water’s Supplier Diversity Program is hosting a three day event focused on providing key education on effectively integrating diversity & inclusion in your corporate supply chain through education and connecting qualified diverse suppliers to key decision makers. Participation from representatives all over the country, including key decision makers from California American Water, their parent company, American Water and Prime Suppliers to both will be in attendance.
