Smart Simple Marketing

Gain clarity. Take action. Get Results.

  • Home
  • About
  • Results
  • Solutions
  • Blog
  • Events
  • Tools
  • Contact

5 Simple Tips for Better Results on Facebook

By Sydni Craig-Hart

I literally just hung up with my coach and wanted to share some insights on how you can gain better results with your Facebook Fan Page.

As I’m sure you’ve noticed Facebook is constantly changing their landscape and how the features work. So, what worked 6 months ago to engage your audience probably isn’t working anymore.

Admittedly, I haven’t done the best job of engaging my audience on my Facebook page, but I’m excited that I’m taking steps to correct this. Thus, I want to pass forward the quick lessons I learned today so that if you have a Facebook Fan Page, you can make some simple tweaks to start creating better connections with your audience:   

  1. Facebook is REALLY frowning on any type of automated posts (i.e. from your social media manager, like HootSuite, or automatically posting your blog updates). Thus, you’ll want to remove any RSS-feed like apps from your page. Instead, manually post an update each time you publish a blog post and invite your audience to read it and share their thoughts.
  2. If you’re really using Facebook as an online visibility tool, as we are, change your settings so you are logged in as your business, instead of your personal profile. This will encourage your audience to connect with you on your business page instead of your personal profile.
  3. Auto-posting from other sites to Facebook is a no-no, but auto-posting FROM Facebook is a great idea. Take advantage of the opportunity to auto-post your Fan Page activity to your Twitter profile.
  4. Have more followers and fans and want to create more engagement on your Page? Post 2-3 times per week on your personal profile with an invitation to check out a helpful resource on your Fan Page. You’ll easily convert more followers to Fans this way.
  5. Be sure to acknowledge ALL comments! At the top of the page, you can see a list of notifications which will let you know a Fan has “liked” or commented on one of your post. Be sure to acknowledge the interaction by “liking” their response.

I thought it would be helpful if you could see these changes in action:

And here’s a bonus tip:

Use the share buttons on your blog (we use Sexy Bookmarks) to share your own social media profiles. Sure you want your blog readers to share your content with their audience, but this is also a quick and easy way for you syndicate your content across the web on your own profiles! To watch to how to do this check out this quick video

We’ve implemented all of these tips and a few more and will be tracking our results over the next two weeks. Stay tuned for a future post where I’ll share an update on the results.

To get more engagement on your Facebook Fan Page, post a link to it by leaving a comment below and I’ll stop by to check out your page and “like” you!

Filed Under: Blogging, Social Media Marketing Tagged With: Facebook, Smart Simple Marketing, social media, social media marketing services, Sydni Craig-Hart



Share this...
Share on facebook
Facebook
Share on pinterest
Pinterest
Share on twitter
Twitter
Share on linkedin
Linkedin


Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

Subscribe to our blog!

Sign up to get new our latest posts and announcements
delivered straight to your inbox.




Comments

  1. Lisa Salem says

    October 5, 2011 at 5:46 AM

    Hi Sydni! This was a great post and very helpful indeed as I get more acclimated to using Facebook as a business development tool. I always look forward to reading your posts! You have great insight and very knowledgeable about what you do!

    Thanks again for sharing!

    • Sydni Craig-Hart says

      October 10, 2011 at 11:46 AM

      How lovely to hear from you Lisa! What a pleasant surprise. 🙂 I’m so glad you’re enjoying my posts. Please keep me posted on your progress as you implement what you learn. 🙂

  2. Benita Tyler says

    January 8, 2012 at 9:21 AM

    Excellent suggestions, Sydni. I plan to implement #4 this week. It should make the task of switching profiles a lot easier. Plus, in this manner I end up with those who are truly interested in the solutions I offer.

    Brilliant target marketing!

    https://www.facebook.com/BenitaTyler.TBSFounder

    • Sydni Craig-Hart says

      January 12, 2012 at 5:13 PM

      Good for you Benita! It really works. I saw a huge increase in my reach from just implementing this one tip! By the way, I just “LIKED” your page. 🙂

Contact us

2340 Powell Street
Suite 223
Emeryville, CA 94608
T: 510.365.6148
F: 708.405.0668
E: Info@SmartSimpleMarketing.com

Navigation

  • About
  • Results
  • Solutions
  • Events
  • Contact

Categories

  • Marketing Strategy
  • Business Management
  • Attract Perfect Clients
  • Marketing Advice
  • Networking

Copyright © 2025 · Smart Simple Marketing

Enter your information below to get instant access now!

Your privacy is protected.

Notifications