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WATCH: Adapting Your Business During COVID-19

Adapting Your Business During COVID-19 – The Constant Contact Customer Panel

By Wil Hart

You can ensure that your business thrives . . . Yes, it is possible even during economic uncertainty — keep reading. Smart business owners know that adapting marketing and business practices in response to economic fluctuations is vital for any successful business. During the global … [Read more...]

Filed Under: Marketing Advice, Marketing Strategy, Pandemic Pivoting Tagged With: #ConstantContact, #pivotyourbusiness #surviveandthrive, #SmartSimpleMarketing



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Wil Hart
Wil Hart

At Smart Simple Marketing we help enterprise and diverse companies win more business together! Companies that have the goal of gaining market share and deepening loyalty with small businesses, women-owned and minority-owned businesses need to call Wil. He has built a community of more the 20,000 small business owners and knows the pulse of this coveted market’s goals, fears and objectives.

SmartSimpleMarketing.com
Email Marketing Simplified Virtual Conference - Exhibit Hall

How to be Successful with Virtual Meetings and Virtual Events

By Sydni Craig-Hart

Virtual events are all the rage... Because now they are absolutely necessary! Since 2008, we've been educating and empowering our clients and students by way of virtual events. As the COVID-19 health crisis threatens the globe, many businesses, large and small, have switched to virtual … [Read more...]

Filed Under: Event Marketing, Marketing Strategy



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

How Savvy Marketers Use Webinars for Consistent Engagement and Revenue Growth

By Sydni Craig-Hart

This week, I was a first-time attendee at Webinar World, a user conference hosted by ON24, in San Francisco, CA. ON24 is an enterprise-level technology company that, per the comments on their website, “is on a mission to redefine how organizations engage with their audiences, powering interactive, … [Read more...]

Filed Under: Content Marketing, Marketing Advice, Marketing Strategy, Strategic Marketing



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

6 Core Marketing Strategies Guaranteed to Attract Clients for Small Businesses

By Sydni Craig-Hart

Without question, you love your business. But, how can you convey that love to your prospects in a way that not only piques their interest, but also makes them take action and become a paying customer? It’s all about marketing and promotions. That is, the work you put into raise awareness … [Read more...]

Filed Under: Attract Perfect Clients, Marketing Coach, Marketing Strategy



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
Wil & Sydni at Eiffel Tour

Why Smart Simple Marketing Went Missing and How You Can Use Our Example To Grow Your Business [FREE DOWNLOAD]

By Wil Hart

You are going to discover an important secret… It’s a secret that many small business owners ignore, but so desperately NEED. (I want to lead you from the group of “ignor-ers”. So keep reading.) Intentionally, Smart Simple Marketing disappeared! Why would we go missing for … [Read more...]

Filed Under: Free Download, Marketing Strategy, Marketing Tips Tagged With: Small Business Goals, Small Business Growth, Small Business Success, Smart Simple Marketing, Wil Hart



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Wil Hart
Wil Hart

At Smart Simple Marketing we help enterprise and diverse companies win more business together! Companies that have the goal of gaining market share and deepening loyalty with small businesses, women-owned and minority-owned businesses need to call Wil. He has built a community of more the 20,000 small business owners and knows the pulse of this coveted market’s goals, fears and objectives.

SmartSimpleMarketing.com
Happy young man taking a selfie.

Facebook Live to Help Boost B2B Profit

By Sydni Craig-Hart

Originally published at Hoovers.com Like every other trend in digital marketing, video marketing is constantly shifting and evolving. If you’re just hopping on the video bandwagon, don’t worry – you’re not too late to take advantage of all this growing medium has to offer. In fact, it’s never … [Read more...]

Filed Under: Marketing Strategy, Online Marketing, Social Media Marketing Tagged With: B2B marketing, Facebook, Facebook live, Facebook live for businesses, how to use Facebook live, live stream



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

7 Secrets of Online Event Marketing Success

By Sydni Craig-Hart

Originally published at Hoovers.com Online events are fantastic for building brand awareness and driving small business sales. Unlike traditional events, which require a physical location and incur a variety of different hard costs, online events are low-cost and low-maintenance with the … [Read more...]

Filed Under: Marketing Strategy, Online Marketing Tagged With: how to market a webinar, how to market an online event, online business events, online event marketing, Podcast, virtual event, webcast, Webinar



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
Smart Simple Marketing - Small Business Trends

5 Digital Marketing Trends That Work Wonders for Small Business

By Sydni Craig-Hart

It’s tough to keep up with digital marketing trends, isn’t it? Every day there seems to be a new “must-have” app, new software programs, and new ideas about how to use digital tools to drive profits and win customers. A lot of these trends come and go, while others become staples of any solid … [Read more...]

Filed Under: Marketing Advice, Marketing Strategy, Marketing Tips Tagged With: Business Growth, Content Marketing, Data Analytics, Email Marketing, Mobile Marketing, Smart Simple Marketing, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
Two colleagues at work looking at tablet computer

How to Get Listed in the Right Online Business Directories

By Sydni Craig-Hart

Originally published at Hoovers.com If your business is a local business, it’s highly likely that your customers are already using online business directories to find you. How likely? According to hyperlocal business monitor Street Fight, over 92% of internet users utilize online … [Read more...]

Filed Under: Marketing Strategy, Online Marketing Tagged With: business listing, correct business information, credibility review, Dun & Bradstreet, get more customers, get your business found



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
Close up of a happy woman hand buying online with a laptop and paying with a credit card

7 Costly Mistakes to Avoid When Buying Online Ads

By Sydni Craig-Hart

Originally published at Hoovers.com In 2016, it can be easy and cost-effective to target your audience using Search Engine Marketing across a variety of online channels. The trick is knowing which of those channels will give you the biggest Return on Investment (ROI), and which types of online … [Read more...]

Filed Under: Marketing Strategy, Online Marketing Tagged With: adwords, Facebook ads, Google, LinkedIn ads, paid advertisement, ROI, Search Engine Marketing, SEM, Twitter ads



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
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