How to Track Your Marketing So You Know What’s Working (SSMS Episode 67)

Effective marketing isn’t just about the strategies you use to create visibility for your work. It’s also about tracking your progress. No, it’s not the fun, exciting part of growing your business. But if you don’t pay attention to what you’re doing, you’re going to waste time, money and effort. In this week’s article, I share my simple tracking strategy that you can use to get better results from your marketing.