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How Not Being Specific Is Hurting Your Business and What To Do About It! (SSMS Episode 83)

By Sydni Craig-Hart

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Subscribe to Sydni's PodcastI hear a lot of business owners saying “I’d like to be more visible online.”. “I’d like to get more repeat business”. “I’d like to make more money”. But really, what is “more”? More is not specific and it’s not measurable. Which means it will be very difficult to achieve. On the other hand, being specific provides you with clarity, focus and makes achieving your goals a heck of a lot easier. Listen in as I share 3 key areas of your business where you need to boost your specificity!

Filed Under: Business Management, Planning, Podcast Tagged With: Business Success, Small Business Goals, Small Business Growth, Smart Simple Marketing, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

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