Smart Simple Marketing Case Study: Interior Designer Finds New Direction With Marketing Training
Magdalena Bogart is owner and operator of Magdalena Bogart Interiors. With over 20 years of experience and a Fine Arts background, she helps clients in the San Francisco Bay area renew, organize and refine their interior spaces. She focuses on creating cohesive plans for her clients that incorporate high end design touches with practical needs.
Before meeting with Sydni Craig-Hart for personalized business coaching, Magdalena described her situation as “dire.”
“I’d done fine before with no marketing, but once the economy turned down my word of mouth referrals were beginning to die down,” she explained, “I had just moved into a new office space and I wanted to stay there! I knew I needed to step up my marketing.
Working with Sydni was a natural choice for Magdalena.
“I met her and it just clicked. She is very professional, focused and goal oriented,” said Magdalena, “and I appreciated the volume of her ideas. I’d recommend her to anyone who needs someone creative and experienced to help them reorganize their business and plan for the future.”
“Working with Sydni is like a therapy session for your business. You find out what you need to be doing and why. I’d recommend her to anyone.”
Through the course of their six-month coaching sessions, Magdalena learned new techniques for marketing in the digital age, and discovered how her website and other online media could work together to form a new marketing platform.
The sessions with Sydni resulted in a new plan for Magdalena’s business including a new website, new packages and a follow-up system for keeping in touch with clients. She also hired an Assistant as a result of Sydni’s suggestion, which is helping her put her marketing plan together even faster.
Magdalena is continuing to roll out the suggestions and plans that she formed with Sydni during their sessions together. She has created a new website and is getting new leads. She got her first phone call from the website recently and is looking forward to putting the rest of the ideas into place to see continued success in the future.
“Sydni was so generous with advice, connections and ideas,” she stated, “I am so happy that I chose to work with her.”
