4 Keys to A Lifestyle Focused Business

November 30, 2012 By 2 Comments

Your “Take Action” Plan for This Week:

  1. Define what success means to you. How much do you work and with whom? What is your weekly/monthly/annual revenue? What does your personal life look like? The more specific you are the easier it will be to create this reality. (YES, you DO deserve this. :)
  2. Do an honest self-evaluation and determine what adjustments you need to make in your mindset and habits. Do you need to switch from an “I could never…” attitude to a “This is what I’m going to do…” approach? Do you need to get organized? Be more efficient? Be honest?
  3. Consider how you can adjust your business model so that you serve your clients, do your best work AND support your lifestyle. Open your mind to the possibilities and don’t sensor yourself. (If you want some help brainstorming idea, I’d be happy to help you. Just let me know.)
  4. Review your weekly activities to see where your infrastructure needs improvement. Are your systems M.I.A. or out of date? Make a list of what needs to be upgraded and then commit to focusing on key areas in a specific time frame (such as one per week or one per month)
  5. Based on the activities you hate to do or aren’t good at, research options for outsourcing and building a team. Look into hiring a Virtual Assistant or an intern if you’re just starting out.
Filed Under: Business Management, Outsourcing, Planning, Time Management Tagged With: , , , , , ,

The #1 Marketing Tool Successful Entrepreneurs Use

January 30, 2012 By Leave a Comment

Let's face it. You can't be taken seriously as a business owner in today's marketplace without having a strong presence online. (this is not true, many businesses do NOT have an online presence. You need to clarify this and narrow it down to your audience. Perhaps say, "You cannot be taken seriously as a virtual business owner without...")

Whether you want to admit it or not, prospective clients ARE going to look for you online and you need to be in control of what they find.

The foundation of your online presence is, of course, your website.

If you don't have a polished, professional, client focused site now, or your current site is out of date, you likely have wondered how to go about go about creating a quick and easy, money making website.      Read more about The #1 Marketing Tool Successful Entrepreneurs Use

Filed Under: Branding, Online Marketing, Outsourcing, Resources, Technology Tagged With: , , , , ,

Five Steps to Eliminating Time Wasters and Increasing Your Profits

April 8, 2011 By 4 Comments

time wastersTime. It's the most precious asset we have as entrepreneurs and the one thing we can't get enough of. Many service professionals struggle with using their time effectively and find it hard to consistently market the way they should. While we can't literally add hours to our day, we can use the time we have much more efficiently so that on a daily/weekly/monthly basis we are connecting with ideal prospects that want and need what we have to offer.

If you want to change the results you are seeing in your business, you have to change your actions. The truth is, you DO have the time to market consistently. You just need to "buy it out" from other activities and use it to work towards your goals. Follow these five steps to eliminate the time wasting activities that are holding you back from success:     [Read more...]

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Outsource Your Marketing for Consistent, Profitable Results (SSMS Episode 15)

September 29, 2010 By 2 Comments

Subscribe to Sydni's PodcastStruggling to market your business the way you want to? Tired of being on a cash flow roller coaster? The solution lies in getting help to consistently market your business. I'll let you in on a secret. It's not pursuing one particular marketing strategy that gets you great results. It's marketing consistently that makes all the difference. Listen in to this week's episode on how to apply this strategy to your business and the many benefits of outsourcing your marketing.

Outsource Your Marketing for Consistent, Profitable Results (SSMS Episode 15) [ 10:20 ] Play Now | Play in Popup | Download (219)
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Outsource To Market Consistently and Create More Profits In Your Business

May 21, 2010 By Leave a Comment

How many times have you heard that you have to market your business consistently to keep your client pipeline full? Probably too many times to keep track of. One of the biggest challenges solo service professionals face is scheduling time to market their business.

To overcome this common challenge, you need to take a step back and ask yourself "why" you don't schedule time to market your business consistently. What is it that's holding you back?

For many, marketing seems like an complicated, time-consuming task. It doesn't matter what the task actually is, because it often seems overwhelming. The key to success here is to break your marketing projects down into simple individual tasks, that you can easily manage. Getting the work done then includes doing part of the work yourself and then delegating and automating the rest. [Read more...]

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