Top 10 Reasons To Hold A Webinar Today

benefits of webinarsAre you currently using webinars as part of your content marketing strategy?

If not, you may have an outdated idea of exactly what a webinar is and just how powerful webinars can actually be.

In the past, webinars were used primarily for product demonstrations and to usher customers through a company’s sales funnel.

Today, webinars are being used for everything from list-building and panel discussions to interactive courses and mastermind groups.

The 21st century webinar is all about engagement: allowing your customers to connect with you and your brand on a personal level in order to strengthen relationships and increase sales.

Here are the top 10 reasons to take a second look at webinars: Read more about Top 10 Reasons To Hold A Webinar Today

“Set It and Forget It” Marketing That Actually Works

“I don’t have the time” is the #2 reason I hear small business owners explaining why they don’t market their business consistently. (The #1 reason is a lack of money — that is a thought I’ll consider in another post).

I know you’re pressed for time…I am as well. Which means we need to be thoughtful and strategic about leveraging technology to do the work for us so that we keep a steady stream of leads knocking at our door.

My friend Ashley Acker, founder of Entrepreneur Jungle, published this great article last week with 5 easy ways to “set and forget your marketing” that actually work. Leave me a note below and share how you can apply ONE point from this article to your business this week!

5 Ways to Automate Your Business      [Read more…]

One Simple Strategy That Gets Clients to Say YES! (SSMS Episode 36)

Subscribe to Sydni's PodcastService providers of all types can quickly and easily increase their sales by offering bonuses and incentives. These will grab your prospects attention and make your packages irresistible. In this week’s podcast below, learn what types of bonuses you can offer to your clients to sweeten the deal and make their purchasing decision a no brainer.

3 Simple Steps to Creating Packages That Sell (SSMS Episode 33)

Subscribe to Sydni's PodcastIf you have ever struggled to package and price your services, you’ll really appreciate this week’s podcast. I share a simple three step system to create packages that not only boost your income but are irresistible to clients. Once you learn the keys to identifying what they need, you’ll be able to create a service menu just for your target market. Listen in and then post your thoughts on how you can implement these strategies in your business!