If you have ever struggled to package and price your services, you’ll really appreciate this week’s podcast. I share a simple three step system to create packages that not only boost your income but are irresistible to clients. Once you learn the keys to identifying what they need, you’ll be able to create a service menu just for your target market. Listen in and then post your thoughts on how you can implement these strategies in your business!

3 Simple Steps to Creating Packages That Sell (SSMS Episode #33) [ 8:53 ] Play Now | Play in Popup | Download (503)

Sticking to the basics and focusing your time and attention on simple, proven strategies is what creates the best marketing results. This week I'm sharing three specific marketing tactics that are easy to tailor to your individual budget and schedule, can be implemented immediately, utilized with minimum effort, and maintained consistently. This is smart simple marketing advice at its finest! MORE

3 Easy Ways To Earn More Money In Your Service Business (SSMS Episode 24) [ 6:33 ] Play Now | Play in Popup | Download (421)

In this week's free marketing podcast I discuss the immeasurable value of market research, how critical it is to know and understand the immediate needs and challenges of your current clients and ideal prospects, and how making yourself easily accessible to your target audience is paramount to reaching your goal of finding clients! Listen in as I share proven tips on how to consistently attract ideal clients -- those who will appreciate and benefit from working with you – while ensuring outstanding success for your business!

How To Attract Ideal Clients With Ease (SSMS Episode 23) [ 7:26 ] Play Now | Play in Popup | Download (627)

Is the time you spend marketing your business through social media actually attracting ideal clients to your door? Despite the massive popularity of social media, some service professionals struggle to create visibility for their small business and attract high quality leads. Such does not have to be the case with you!

In today's episode, I'm sharing three simple marketing strategies you can implement today to create better results when participating in social networking. Listen in and share your thoughts below! I'm excited to hear what you think and how you plan to apply this information to your business.

3 Simple Secrets to Attracting Ideal Clients Using Social Media (SSMS Episode 22) [ 9:02 ] Play Now | Play in Popup | Download (724)

Most service professionals include in-person networking as one of their primary marketing strategies. But how do you use these opportunities to really attract new clients? How can you best position yourself, make the right connections and really use live events to grow your business? This has been one the most successful strategies in my marketing toolbox, so listen in to today's episode as I share my secrets!

Standard Podcast [ 7:25 ] Play Now | Play in Popup | Download (511)

Have you ever wondered how to choose the best marketing tactics for your business? With all of the options available, which strategies are really worth pursuing on the way to achieving your goals? I often hear such questions from service professionals just like you. They sometimes feel overwhelmed by trying to figure this out on their own. But, the answer to what is best for you is really very simple. Listen in to today's episode as I walk you step-by-step through making the right choice for marketing your small business.

How to Choose Marketing Strategies That Get Results (SSMS Episode #20) [ 7:56 ] Play Now | Play in Popup | Download (216)

It goes without saying that you must have a website to be considered credible in today's marketplace.  But just having a website isn't enough to consistently attract ideal clients.  Is your website just a "pretty brochure" or is it "talking" to your prospective clients 24/7, showing them that you are the ONLY solution to their problems?  If your answer is the former, listen in to this week's episode and learn what simple tweaks you can make to your site so that your ideal prospects choose YOU as their solutions provider.

A Simple Way To Get Ideal Clients To Self-Select Into Working With You (SSMS Ep 19) [ 7:49 ] Play Now | Play in Popup | Download (237)

Would you like to learn a simple secret to ensure that your clients get the BEST possible results from working with you, while at the same time boosting your profits? Of course! The answer lies in how you package and present your services. With ONE simple tweak to how you offer your services you can better support your clients, create raving fans and significantly increase your income. Learn all about this simple strategy in this week's episode!

How To Create Better Results For Your Clients While Boosting Your Income (SSMS Episode 18) [ 12:17 ] Play Now | Play in Popup | Download (195)

Looking for a simple way to set yourself apart from the other service providers in your industry? And to stay top of mind with prospects, clients and referral partners? Online marketing strategies are highly effective and can work well for this purpose. But nothing grabs someone's attention like receiving a handwritten note, letter or card from you in the mail! Learn how to implement this simple, low-cost marketing strategy in your business TODAY by listening to this week's episode!

Stand Out and Stay Top of Mind Using Good Old Fashioned Snail Mail (SSMS Episode 17) [ 9:48 ] Play Now | Play in Popup | Download (217)

You're not the only professional offering your particular service. To consistently attract YOUR ideal clients, you need to show prospects that you are the ONLY solution to their problems. So how do you go about doing this? How do you stand out from the pack? Implement what you learn in today's episode and you'll never be without a full practice of clients!

How to Stand Out From Your Colleagues and Create a Thriving Business (SSMS Episode 16) [ 9:38 ] Play Now | Play in Popup | Download (207)