Having an arsenal of small business marketing tips can help you catapult your business to success. As a business owner, you should be constantly searching for small business marketing tips that can be used in your business. This will ensure that your marketing efforts are always fresh and … [Read more...]
5 Ways to Use Your Website to Get Clients and Increase Your Income
Your business website can’t be successful without a plan. Before you launch, you need to have a clear and focused vision of what you want visitors to do. This way, you can create a plan for you and any service providers you hire to follow. How do you develop a plan? You start with setting … [Read more...]
Social Media Mistakes To Avoid
Social media is becoming more and more of an essential tool for spas and salons of all sizes. But unfortunately, due to the newness of the medium and a lot of accompanying misleading hype, many business owners are led astray. Either due to their own misguided social media attempts or using bad … [Read more...]
7 Small Business Advertising Ideas That Rock
Uncover the 7 small business advertising ideas that will help you grow your business to a huge success. Having a variety of small business advertising ideas at your fingertips is a necessity for any business owner who wants to build his business and succeed in his niche. While there are literally … [Read more...]
Critical Website Mistakes – Is Your Site Driving Away Clients?
Your website is the number one marketing resource for your business. But far too many small business owners aren’t using this important online real estate to its full potential. With the wrong approach, your website goes from a marketing asset to a liability. Even if you’re not a web designer, … [Read more...]
My Not-So-Secret Formula to More Profits (SSMS Episode 87)
[display_podcast] It's easy to get caught up chasing the latest and greatest "thing" when you're trying to grow your business. What smart entrepreneurs do is to keep things simple and follow time tested strategies that really work. Listen in as I share my 3-step process for blocking out the … [Read more...]
How to Use Extras to Make Your Clients Feel Special
No matter what type of spa or salon you run, your clients come for one basic reason – to feel special and pampered. If you want to push their pampering to the max, you can extras to create that feeling before, during and after their services. Don’t limit extra touches to free samples at the end of … [Read more...]
How to Write An Email Series That Builds a Relationship and Generates Profits
If you've studied online marketing for any length of time, you've likely heard it recommended that you have some type of free offer on your website that you give away in exchange for a visitor's name an email address. You may have even landed on this blog as a result of the FREE marketing toolkit … [Read more...]
“Set It and Forget It” Marketing That Actually Works
"I don't have the time" is the #2 reason I hear small business owners explaining why they don't market their business consistently. (The #1 reason is a lack of money -- that is a thought I'll consider in another post). I know you're pressed for time...I am as well. Which means we need to be … [Read more...]
How to Book Your Way to Success
Your booking process is the first interaction a client has with your business and your staff – so you’ve got to make sure it’s a good experience. It will set the tone in your client’s mind for the rest of the relationship. If the process is too long or too complicated, it will create a bad … [Read more...]
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