Interview originally published by Rockstar CMO Hi Sydni, tell us about your current gig. I am the CEO of Smart Simple Marketing, a content marketing consultancy based near San Francisco, California, USA. We help brands gain market share, drive engagement, and deepen customer loyalty with small, … [Read more...]
(Very) Low Cost Market Research Tips for Small Businesses
In order to stay successful and relevant as a small business owner, you have to “give the people what they want.” That means never leaving business decisions to chance or guesswork, and always basing your next move on client feedback and market research. Market research isn’t just for big … [Read more...]
Why Use Email Automation?
Engagement Matters Episode 30: How can you build an audience of thirsty prospects, nurture the relationships, solve problems and increase your revenue all while your eyes are closed and your hand are tied behind your back? It's called email marketing automation - baby! Let me show you how we do it. … [Read more...]
3 Powerful Marketing Tools to Create Customers for Life
As a small business owner, you’ve probably given some thought to your target market. After all, you’re not trying to sell life-coaching services (or basket weaving classes, or SEO eBooks) to everyone in the world. Right? You’re simply trying to sell your product or service to the people who want … [Read more...]
How to Overcome Your Challenges and Get Started Getting Results (SSMS Episode 29)
You’ll find it easier to breakthrough your fears, get out of your own way and make lasting changes once you listen to this podcast! Through these four easy steps, you’ll be able to start getting the results you want in your business and your life. … [Read more...]
