There are those small business owners who are die-hard social media fans and swear by its effectiveness. There are others who wouldn’t touch Facebook with a 10-foot pole. Most of us fall in between these two extremes. The truth of the matter is that most (notice I didn’t say all) entrepreneurs … [Read more...]
14 Ways To Get More Facebook Shares [INFOGRAPHIC]
The whole point of having a Facebook Fan Page is to engage your target market, develop a relationship with them and showcase your products and services. It's not about how many "Likes" you have, it's about how your audience responds to your posts. The goal is to solicit a response and get them to … [Read more...]
Social Media Mistakes To Avoid
Social media is becoming more and more of an essential tool for spas and salons of all sizes. But unfortunately, due to the newness of the medium and a lot of accompanying misleading hype, many business owners are led astray. Either due to their own misguided social media attempts or using bad … [Read more...]
5 Ways to Drive Traffic to Your Spa or Salon with a Blog
Looking for a way to get new customers and grow a loyal fan base in your community? Print ads and direct mail used to work wonders for businesses – but with more and more customers going online, doesn’t it make sense to connect with them where they are? Grabbing attention from your local clients is … [Read more...]
Best Apps for Optimizing Your Facebook Fan Page
If you're using Facebook Business Pages to drive traffic to your website (which should be the goal of the page), you're likely quite interested in keeping up with the latest and greatest applications to help you get the most of out of this tool. My friend Kristine Maveus-Evenson, President of … [Read more...]
Solutions For Your Productivity Challenges
I’m happy to announce that I am one of 7 experts taking part in The Productive Business Owner Telesummit, Oct. 17-21 (http://sydnicraighart.wpengine.com/pbo). We each take a different approach but will all share solid information that can immediately be implemented for increased … [Read more...]
5 Simple Tips for Better Results on Facebook
I literally just hung up with my coach and wanted to share some insights on how you can gain better results with your Facebook Fan Page. As I'm sure you've noticed Facebook is constantly changing their landscape and how the features work. So, what worked 6 months ago to engage your audience … [Read more...]
Build More Trust Using Social Media
Want to get more customers and earn more loyal fans? Social media marketing could be a great addition to your marketing mix. This method of marketing can help you promote your solutions to your ideal customers. Using Twitter, Facebook and LinkedIn and other social media sites allows you to interact … [Read more...]
Social Media Mistakes You Should Avoid
Social media is becoming more and more of an essential tool for businesses of all sizes. But unfortunately, due to the newness of the medium and a lot of accompanying misleading hype, many businesses are led astray. Either due to their own misguided social media attempts or using bad advice from … [Read more...]
Top 5 Reasons Why Social Media is an Essential Tool
Social media – it’s one of the most overhyped words in online marketing – so much so that many service professionals have thrown the baby out with the bath water and given up. However, when you learn to use social media consistently and correctly it can be a great boon to your business. Here are … [Read more...]
