Public speaking is one of the most effective ways to connect with ideal prospects for your service business. Even if you’re not entirely comfortable talking in front of a crowd, it would serve you well to add this strategy to your marketing mix. Why? For one reason, it’s the fastest way to … [Read more...]
How to Consistently Attract Ideal Clients With ONE Sentence
When you’re out networking, attending a seminar or otherwise meeting new people and are asked, “What do you do?” how do you respond? Do you label yourself? (i.e. "I am an Interior Designer", "...Financial Planner" or "...Virtual Assistant".) What happens next? The person you're speaking to … [Read more...]
Stand Out and Stay Top of Mind Using Good Old Fashioned Snail Mail (SSMS Episode 17)
Looking for a simple way to set yourself apart from the other service providers in your industry? And to stay top of mind with prospects, clients and referral partners? Online marketing strategies are highly effective and can work well for this purpose. But nothing grabs someone's attention like … [Read more...]