Email marketing is, by far, the most cost effective online marketing strategy around. A recent statistic I read shared that for every $1 spent, $44.25 is the average return on email marketing investment. (Source: Experian) To utilize email marketing, however, of course you must have a list of … [Read more...]
How to Choose Your Blog Platform
Blogging has been by far one of THE most effective strategies I've used to drive traffic to my website and build my list of pre-qualified leads. I strongly believe that every business should have a blog because it allows your target market to get to know you, like you and trust you, which then … [Read more...]
