Originally published at Hoovers.com Online events are fantastic for building brand awareness and driving small business sales. Unlike traditional events, which require a physical location and incur a variety of different hard costs, online events are low-cost and low-maintenance with the … [Read more...]
Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar
If you’re using webinars to grow your business, there is nothing more important than the timing, format, and structure of your presentation. Some marketers argue that these technical aspects of your presentation are even more important than the content itself! Why? Because it is the timing, … [Read more...]
Engagement Matters 07: How To Build An Opt-in Page In 4 Minutes
My promise is kept! In a previous episode of Engagement Matters I shared with you our #1 favorite tool for creating massive engagement. So, I told you about LeadPages. Now, take a look as I demonstrate how to create a webinar registration page in 4 minutes. Trust me, if you are a "non-techy" … [Read more...]
