Originally published at Hoovers.com Your website is much more than an online storefront for your small business. If properly optimized, your website can become one of the most important resources in your marketing toolkit. It can help your customers find you online, generate new leads, enhance … [Read more...]
5 Easy Ways to Turn Your Website Into An ATM
It goes without saying that to be taken seriously in the business world today, you MUST have a website. One of the first things prospective clients will do when introduced to you and/or your brand is to “Google” you to see if what you have to offer is what they need. You want to make sure you … [Read more...]
Three Affordable Marketing Ideas You Can Implement Today
I get it. You need some affordable marketing ideas you can implement without laying out a lot of cash. But how can you consider even affordable marketing ideas when the budget's tight, your client base is small and you're not quite so confident in your marketing skills? Affordable marketing is … [Read more...]
Make It Easy For Clients to Choose You by Showcasing Your Success Stories
Your website is one of the most important pieces of marketing collateral you have. It serves as a hub for your services, portfolio, expertise and blog. More clients will find your website before they find you via social media, a referral or other marketing source. One of the best things to … [Read more...]
The #1 Way to Get More Clients from Your Website
There is one simple technique that can help you convert website visitors to potential clients. Having a website is more than just a "necessary" marketing piece. It's a critical step in helping potential clients find you, and qualifying that candidate before they even contact you. Part of your … [Read more...]