Archives for August 2013

3 Easy Ways to Absolutely Crush Your Daily Task List

Staying focused and blocking out distractions is easier said than done. In addition to the myriad of requests, messages and tasks that have to be handled each day, you also have to fight against your own bad habits and tendencies. Figuring out what works for you can be a process of trial and error, OR you can adopt strategies that are tried and true.

Following are 3 valuable tips on how to replace time-wasting activities with new habits that will empower you to be more productive, more focused and more effective during your work day: Read more about 3 Easy Ways to Absolutely Crush Your Daily Task List

How to Fix 8 Marketing Strategies You Might Screw Up!

You created a business because you have valuable solutions to offer and are in a position to serve hundreds if not thousands of people in your target market. The key however, to reaching these individuals is to put your message, your content out into the world… consistently!

How can you do that? I am going to share with you 8 marketing projects that will help you to spread and monetize the knowledge that you have. You likely have tried one or more of these already but haven’t stuck with them the way you intended to. Follow the suggestions I share below to draw traffic to your website, create visibility with your ideal clients and solve problems for the people that you are meant to serve. Read more about How to Fix 8 Marketing Strategies You Might Screw Up!

Delegating To Team Members So They Pay For Themselves

ROIMost of us went into business for ourselves in part because we wanted to be our own boss.

We wanted to call all the shots, choose how much or how little we worked and to have control over our income.

This sounds GREAT in theory, but if you aren’t careful you can easily create a monster of a J.O.B. for yourself – even worse than when you were actually employed because YOU are wearing all the hats.

The easiest solution to this common problem is to build a team and start delegating. You can do so by working with an intern, hiring a Virtual Assistant, or hiring an employee or an independent contractor with specialized expertise. No matter which option you choose, one thing is for sure…

You want to get your money’s worth out of the investment and you want a high quality product or service at the end of the engagement.

Whether or not you achieve the outcome you seek actually has far more to do with you than it does with the person you hired. Here’s how to avoid common pitfalls that often occur when you work with a team and how to ensure they pay for themselves: Read more about Delegating To Team Members So They Pay For Themselves

Questions from Readers: “How to Talk About What I Do”

Q. “Hi! it was such a pleasure meeting you Sydni! The information you shared was beyond helpful! Thank you!  A question I wanted to ask: In your opinion how or what would be a good and effective way to tell about what it is that I do?  (In other words, how can I say it? I’d like your opinion please.) I have had formal coach and counseling training and experience. I remember you said people don’t care about that. I know I make a difference in peoples lives.  I usually share my gift to help family and friends.  They do not pay me but when they have followed my instructions the results have been great for them. Thank you in advance for your help!” ~ C.S.H. – Oakland, CA     [Read more…]

5 Easy Ways to Simplify Your Business

Hand off tasks and increase your profitsKeeping your business profitable requires a combination of strategic planning, focus and consistent effort.

This is especially true when it comes to marketing your products and services. I find that many small business owners struggle with “feast or famine” in their bank account. One of the reasons this happens is because they only invest time and energy into their marketing when they need clients. I often hear people say, “I’m just too busy to do all of the marketing and follow-up I need to do in my business.”

I get it! I know you wear a lot of hats and that there are never enough hours in the day to get through your to do list.

Which is EXACTLY why you need to build a support team to help you.

Before you begin to tune me out, and you start thinking about how much you have going on, understand that there are options for every stage of business and every budget. Here are 5 to consider:      Read more about 5 Easy Ways to Simplify Your Business