Do you understand what your clients need from you? Are you sure? The only way to create services, packages and programs that meet their needs is to understand those needs completely. In this week's podcast, I'm sharing three top strategies for getting to know the needs of your clients so you know … [Read more...]
Find the Best Marketing Strategies for YOUR Business
Marketing your business is not a one-time event. Rather, it is an ongoing process that you execute repeatedly to present your solutions to those that are already looking for them. To do this easily and effectively, you need a plan to follow each day, each week and each month in order to create … [Read more...]
Marketing a Service Business with No Marketing Budget
Marketing a service business will inquire an investment of your time and financial resources. What if you don't have a lot of money to spend on marketing? Now what? Does that mean you simply cannot market your service business and your only hope is waiting on the sidelines for someone to hire you? … [Read more...]
3 Keys to Providing the Right Solutions For Your Clients’ Needs
Successful service professionals know that they are problem solvers for their clients. Positioning yourself as a problem solver helps your clients instantly see how working with you will make a difference in their life and/or business. It can also help your unique business stand out in the market. … [Read more...]
Speak Your Client’s Language and Keep Your Pipeline Full
If you want to pump up your profits, you have to get clear about exactly what you are offering your customers and offer it to them in a way that is compelling and interesting. The best way to do this is to position yourself as a problem solver for your ideal prospects. If you can solve problems for … [Read more...]
Three Practical Marketing Solutions You Can Use NOW
Practical marketing solutions are necessary to build a successful business. As a solopreneur, you don't have a full-fledged marketing department at your disposal. You need some practical marketing solutions to grow your business without exhausting all of your time or money. Practical marketing … [Read more...]
How to Market Effectively With A Small Budget and No Time (SSMS Episode 41)
Marketing your business consistently and effectively is the only way to keep your pipeline full of ideal clients. If you’re having trouble implementing your marketing plan, it may be because you are allowing excuses to get in your way. Giving into excuses can only hold you back and can keep you from … [Read more...]
How to Create an Information Product That Sells (SSMS Episode 40)
Developing your own information product is an easy way to develop a new stream of income for your service business. If you’ve wondered about how to create your own info product and generate a profit, you’ll love this week’s podcast! I share five proven steps for creating a product that will be … [Read more...]
Work Smarter not Harder with Teleseminars and Webinars to Boost Your Profits (SSMS Episode 39)
Hosting a virtual event, such as a teleseminar or webinar gives you an opportunity to promote your services as well as create a new stream of income for your practice. With a well-planned and well-run event, you can grow your list, create more visibility for your solutions and increase your revenue … [Read more...]
How To Host A Live Workshop and Increase Your Income (SSMS Episode 38)
Hosting a live workshop or training event is a strategic marketing technique that can increase your income AND create a new client base, all in the same day. While it might take months to develop rapport with prospective clients online, you can accomplish the same level of connection in just an … [Read more...]
