No matter what differences you and I have, the type of business we have, our philosophy about being self-employed or what our personal goals are, we most definitely have one thing in common. We want to be successful and we want to make a good living doing the work we love. There are a lot of ways … [Read more...]
How Not Being Specific Is Hurting Your Business and What To Do About It! (SSMS Episode 83)
[display_podcast] I hear a lot of business owners saying "I'd like to be more visible online.". "I'd like to get more repeat business". "I'd like to make more money". But really, what is "more"? More is not specific and it's not measurable. Which means it will be very difficult to achieve. On the … [Read more...]
3 Simple Tips For Getting Focused
If you're anything like me, it's a struggle to stay focused on doing what you need to do to grow your business and reach your goals. I wanted to share with you a few simple tips that have consistently worked well for me so that you can create more success in your own business: What struggles … [Read more...]
How to Consistently Create Content if You Have No Time, No Interest and No Know-How
If you think about the way you make purchasing decisions for products and services you'll likely realize that it's the companies that educate you, show you they understand your pain and offer a practical solution that get your attention. And if they make a compelling enough offer, you are likely to … [Read more...]
How To Create A Solutions-Based Business
Ouch, I’m in pain over here! It doesn’t matter who you are or what you do. If you can solve my problem, I will happily give you my time and money. We each have a pain that needs healing, an itch that needs scratching, or a problem that needs a solution. And we're on the hunt for that … [Read more...]
How to Find Clients You LOVE!
AAARRRGGHHH!! Do you scream after working with a particular client? It is not the end of the world when you find yourself in a working relationship that is well, NOT working. I would really love to help you avoid (or get out of) a bad client situation. How can you do it? Know what you HATE To … [Read more...]
Follow These Tips to Make Sure Your Website Doesn’t Get Hijacked!
Your website is the MOST important online collateral you have. Watch this video to learn how to keep your online presence safe and reflective of the image you want to portray of your business? Here are the resources I mentioned in the video: Domain Registration - GoDaddy Web Hosting - … [Read more...]
A Marketing Recipe That Is Guaranteed to Succeed (SSMS Episode 82)
[display_podcast] A lot of folks marketing "strategy" is throwing stuff out into the world and seeing what sticks. Some jump from idea to idea, concept to concept and never make any progress. To me, marketing is like cooking (which I LOVE) and to create real success in your business you need to … [Read more...]
What You Need to Know About Small Business, Entrepreneurship and Capitol Hill
Last week I was in Washington, DC to host a client for a VIP Profit Strategy Session. Also, I had a few meetings with the President of the National Association for the Self-Employed (NASE), as I was recently appointed to their Member Council. (By the way, this is an organization, I highly, highly … [Read more...]
Best Apps for Optimizing Your Facebook Fan Page
If you're using Facebook Business Pages to drive traffic to your website (which should be the goal of the page), you're likely quite interested in keeping up with the latest and greatest applications to help you get the most of out of this tool. My friend Kristine Maveus-Evenson, President of … [Read more...]
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