I get it. You need some affordable marketing ideas you can implement without laying out a lot of cash. But how can you consider even affordable marketing ideas when the budget's tight, your client base is small and you're not quite so confident in your marketing skills? Affordable marketing is … [Read more...]
Step-by-Step Social Media for Busy Entrepreneurs
It isn't rocket science, but for a lot of small businesses, a simple step-by-step social media plan seems difficult to create. Yet, developing one takes all the intimidation and guess work out of using this popular tool for business marketing. If you've been holding off on using social media … [Read more...]
Social Networking for Business: Are You Doing What’s Right for Yours?
The BIG 3: Facebook, Twitter and LinkedIn. Everybody who's anybody has a profile in each. And it seems everybody is preaching the same thing: You HAVE to have a Facebook Fan Page You HAVE to be on Twitter You HAVE to join LinkedIn and participate in groups But, do you … [Read more...]
SSMS Episode #7 – How to Easily and Consistently Create Hot Content for Your Blog!
Maintaining a business blog is one of my favorite strategies for driving pre-qualified traffic to your website. But a lot of entrepreneurs I know shy away from starting a blog (or let it "die") because they can't imagine writing content every week. I hear your struggle! So today's episodes shares … [Read more...]
Use Social Media To Attract Ideal Clients
Social media is everywhere - it cannot be ignored. The most popular networks for small business owners are: Facebook, Twitter and LinkedIn. Chances are that you have a profile in each of these and strive to be pretty active. But is your activity leading to productivity? Being active in … [Read more...]
Choose Specific Marketing Strategies for Specific Results
Marketing your business is not a one-time event that you participate in when you need to attract new clients or increase your revenue. To create long-term success in your business, you need to market consistently - each day, each week and each month to grow your business and attract a steady stream … [Read more...]
The Benefits of Blogging About Your Business
Most of us have heard that people buy from folks they “know, like and trust.” So a logical question for a solo service professional looking to consistently attract more clients to their business is, “how do I get prospects to know, like and trust me quickly?” … [Read more...]
