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Shortcuts to Success for Winning Federal Contracts

By Sydni Craig-Hart

Fran Dean-Bishop, the East Coast Managing Director of Supplier Diversity in Tech.  is an award-winning coach, master trainer and CEO of an 8(a) Certified, woman-owned small business, with a 15-year track record in leadership, teambuilding and public speaking. Fran has proven experience, in such … [Read more...]

Filed Under: Networking



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

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Supplier Diversity In Tech – 3Q17 Networking Reception Recap

By Sydni Craig-Hart

Thank you to those of you who were able to join us for the Q3 reception on August 29th! We enjoyed having you and learning more about your business.Thank you to those of you who were able to join us for the Q3 reception on August 29th! We enjoyed having you and learning more about your … [Read more...]

Filed Under: Networking



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

Achieving Successful Supplier Diversity in 2017 & Beyond

By Sydni Craig-Hart

Now more than ever there is a growing demand on corporations to demonstrate ethical compliance and social responsibility. As such, many organizations are actively working toward achieving greater supplier diversity – that is, developing and strengthening relationships with suppliers that include … [Read more...]

Filed Under: Supplier Diversity



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

How To Make The Best Use Of Time When Business Is Slow

By Sydni Craig-Hart

For businesses who find they have a lull in activity during the winter, it can be the perfect time to re-group and get organized with projects that you don’t have time to focus on during the busy season. You can put your down time to good use by evaluating these six aspects of your business and … [Read more...]

Filed Under: Business Management, Uncategorized



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

7 Ways to Prepare Now for Your Busy Season

By Sydni Craig-Hart

It’s that time a year again. It’s a little colder or a lot colder and folks are getting ready for the holidays. Regardless of whether you own a retail shop, you are a lawyer, an accountant, or in the service industry, this may be the busy season for you. Nevertheless, like many small business … [Read more...]

Filed Under: Business Management



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

6 Core Marketing Strategies Guaranteed to Attract Clients for Small Businesses

By Sydni Craig-Hart

Without question, you love your business. But, how can you convey that love to your prospects in a way that not only piques their interest, but also makes them take action and become a paying customer? It’s all about marketing and promotions. That is, the work you put into raise awareness … [Read more...]

Filed Under: Attract Perfect Clients, Marketing Coach, Marketing Strategy



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

8 Keys For Women-Owned Businesses To Unlock Government Contracts

By Sydni Craig-Hart

“Getting a foot in the door” when it comes to winning government contracts for women-owned businesses can seem to be a daunting task. “Set-asides” and special initiatives for women-owned businesses can be helpful, but often winning business requires a unique combination of strategy, ingenuity and … [Read more...]

Filed Under: Supplier Diversity



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

How to Follow Up with Prospective Customers and Referral Partners After an Event

By Sydni Craig-Hart

Picture this… You’ve just returned from a killer networking event. You mingled like a boss, rubbed some pretty impressive elbows, shared your vision and walked away with a pocket full of business cards. Now what? Networking is a powerful tool for marketing your business. Why? Because it … [Read more...]

Filed Under: Marketing Tips, Networking, Technology



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

How to Follow Up With Prospects (Even When You’re Insanely Busy)

By Sydni Craig-Hart

Can you see yourself there? IMAGINE that every event you attend is filled to the brim with prospects – new clients, potential referral partners, and people who can’t wait to become paying customers. You leave the event with stacks of business cards – and you look forward to following up with … [Read more...]

Filed Under: Email Marketing, Marketing Systems, Networking



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

7 Reasons to Use “Set It and Forget It” Marketing

By Sydni Craig-Hart

It’s possible that you are too busy… Too busy running your business to effectively market and grow your business? If marketing feels like an afterthought and if you find yourself scrambling at the last minute to create compelling marketing campaigns… You are in the right place! There’s a … [Read more...]

Filed Under: Marketing Advice, Technology



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com
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