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7 Ways to Treat Your Clients Like VIPs

By Sydni Craig-Hart

Everyone wants to feel like a VIP. Booking a service at a salon or spa is one way for many people to feel special for a few hours.  Use these tips to treat your clients like VIPs and they’ll keep coming back: Train all your staff to be friendly and welcoming to every one of your guests. Your … [Read more...]

Filed Under: Best Practices, Fill Your Schedule, Referral Marketing



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Ready to Build a Website? Here’s What You Need

By Sydni Craig-Hart

When your website is set up correctly, and focused just right on your ideal clients, it can be a 24/7 sales and marketing tool for your business. Unfortunately, far too many small business owners are missing out on important keys that can make or break their businesses. Don't be one of them! Having … [Read more...]

Filed Under: Marketing Advice, Strategic Marketing, Technology Tagged With: Small Business Marketing Tool, Small Business Online Presence, Small Business Website, Smart Simple Marketing, Sydni Craig-Hart, Website Design, WordPress



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REFERRALS: 3 Easy Ways to Get More Clients

By Sydni Craig-Hart

You’ve heard it said, “Ask and you shall receive.” This is NEVER truer then when it comes to asking for referrals. Many spa and salon owners are hesitant to do this for a number of reasons. It might be because you are afraid of “bothering” the person you’re speaking to, because you’re worried about … [Read more...]

Filed Under: Referral Marketing



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Top 3 Most-Important Business Marketing Ideas To Know

By Sydni Craig-Hart

"Old-school" business marketing ideas can still help you greatly in your quest to bring in more ideal clients to your business. In today's post, learn about 3 ways you increase business. Most entrepreneurs who do not currently have enough clients in their business are facing that challenge … [Read more...]

Filed Under: Attract Perfect Clients, Marketing Ideas Tagged With: Business Growth, Ideal Clients, small business marketing ideas, Smart Simple Marketing, Sydni Craig-Hart



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How to Create A Website That Makes You Money

By Sydni Craig-Hart

Is your website doing all that it can to bring you new leads and build trust with your prospects? If not, you could be missing out on loads of clients who need exactly what you have to offer. With a few changes to your approach, you can turn your website into the number one tool that generates a … [Read more...]

Filed Under: Attract Perfect Clients, Online Marketing Tagged With: Business Website, Call to Action, Ideal Customers, Internet Marketing, Smart Simple Marketing, Sydni Craig-Hart



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5 Steps to a Client Care System for Your Spa

By Sydni Craig-Hart

Did you know it costs five to seven times more money and effort to get a new client than to keep an existing one? If you want to reduce turnover in your spa and save money at the same time, you need a client care system. Building a good system and training your staff takes time upfront, but will … [Read more...]

Filed Under: Best Practices, Fill Your Schedule



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5 Small Business Marketing Tips Every Business Owner Needs To Know

By Sydni Craig-Hart

Having an arsenal of small business marketing tips can help you catapult your business to success. As a business owner, you should be constantly searching for small business marketing tips that can be used in your business. This will ensure that your marketing efforts are always fresh and … [Read more...]

Filed Under: Marketing Tips, Online Marketing Tagged With: online marketing strategies, small business marketing, small business marketing plan, small business marketing tips, Small Business Success, Smart Simple Marketing, Sydni Craig-Hart



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5 Ways to Use Your Website to Get Clients and Increase Your Income

By Sydni Craig-Hart

Your business website can’t be successful without a plan. Before you launch, you need to have a clear and focused vision of what you want visitors to do. This way, you can create a plan for you and any service providers you hire to follow. How do you develop a plan? You start with setting … [Read more...]

Filed Under: Marketing Advice, Planning Tagged With: Business Website, Business Website Goals, small business marketing, Smart Simple Marketing, Sydni Craig-Hart, web marketing strategies



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Social Media Mistakes To Avoid

By Sydni Craig-Hart

Social media is becoming more and more of an essential tool for spas and salons of all sizes. But unfortunately, due to the newness of the medium and a lot of accompanying misleading hype, many business owners are led astray. Either due to their own misguided social media attempts or using bad … [Read more...]

Filed Under: Social Media Marketing



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7 Small Business Advertising Ideas That Rock

By Sydni Craig-Hart

Uncover the 7 small business advertising ideas that will help you grow your business to a huge success. Having a variety of small business advertising ideas at your fingertips is a necessity for any business owner who wants to build his business and succeed in his niche. While there are literally … [Read more...]

Filed Under: Marketing Ideas, Marketing Tips Tagged With: Growing Your Business, Small Business Advertising, small business marketing ideas, Small Business Success, Smart Simple Marketing, Sydni Craig-Hart



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