Engagement Matters Episode 36: Consumers want to gobble up all of the valuable resources that you provide for them. The method for delivering these resources is irrelevant. What is important, however, is that you help them to take the next best step that will guide them to solve a pressing problem … [Read more...]
Why Use Email Automation?
Engagement Matters Episode 30: How can you build an audience of thirsty prospects, nurture the relationships, solve problems and increase your revenue all while your eyes are closed and your hand are tied behind your back? It's called email marketing automation - baby! Let me show you how we do it. … [Read more...]
5 Tech Tools That Help Prospective Clients Find You
One thing entrepreneurs never have enough of is time. A lack of time is often cited as a reason why some small business owners aren’t consistent with their marketing efforts. I can’t give you any “magical” tips on pulling time out of thin air, but I can share with you 5 tools that will help … [Read more...]
How to Find Great Partners for Webinars and Teleseminars
Webinars are a great way to build your audience – they give you an opportunity to "show and tell", which builds trust and credibility for your business. With webinars, you also have the opportunity to partner with another business offering complementary products and services, which can build your … [Read more...]
Three Keys to a Successful Webinar That Gets You Clients
Webinars are a prime way to build your audience and establish trust, but there’s a right way and a wrong way to go about doing them. By making sure your webinar provides value, and leaves participants wanting more of what you have to offer, you can get the most out of this form of … [Read more...]
How to Use Your Smartphone to Make Videos That Get You Clients
Creating a marketing video for your business used to mean booking time with a professional studio and paying a hefty price tag. Now you can do many of the same things using your own smartphone. Whether you have an iOS or Android device, you can use your smartphone or tablet as your personal video … [Read more...]
Networking For Profits (Even If You Hate Networking) – SSM “Take 10″ Episode #7
[display_podcast] Perhaps you love networking. Or not. Either way, it's a simple and highly effective way to create more profits in your business. Listen in as my friend Devora Zack, author of "Networking for People Who Hate Networking" and a veteran consultant shares her best networking tips. … [Read more...]
Make Money With Kindle – SSM “Take 10″ Episode #4
[display_podcast] Who hasn't purchased from (or at least heard of) Amazon.com? It's one of the most profitable, successful ecommerce sites in the world. More importantly, the site is now providing an opportunity for YOU to monetize your expertise, attract new clients and customers and create … [Read more...]
Marketing a Small Business in 2012: Free Coffee Break Advice
PRESS RELEASE Sydni Craig-Hart, founder of Smart Simple Marketing, announced that they will be hosting weekly expert conversations with professionals who will help small business owners implement simple, profitable marketing strategies in 2012. These "Take 10" ten minute coffee breaks will be … [Read more...]
Use Gratitude to Grow Your Business (SSMS Episode 71)
Are you not quite as organized as you'd like to be with your marketing? Are you pressed for time? Most solo service professionals could use a few extra hours each day. However, there’s one part of your business that you simply must take time for! Thanking people for referring clients to you, and … [Read more...]