It isn't rocket science, but for a lot of small businesses, a simple step-by-step social media plan seems difficult to create. Yet, developing one takes all the intimidation and guess work out of using this popular tool for business marketing. If you've been holding off on using social media … [Read more...]
Guaranteeing Your Services: Lower Resistance to Get More Clients
When a prospect purchases services from you, they have to overcome any resistance they have to spending money. Even if they know they need the exact solution you're offering, and have the budget to spend on the services, there is typically a bit of a resistance. It’s a natural part of the sales … [Read more...]
4 Steps to Finding Your Right Clients Right Now
When you’re first starting out as a solo service professional, you’re happy to work with anyone that comes your way. The excitement of owning your own business and making money doing what you’re great at is enough to keep you going – even if some of your clients aren’t the right fit. But then you … [Read more...]
Is Your Marketing System Flawed?
If your marketing system is scattered, sporadic or non-existing, it's time to make some changes. (You have to take different action if you want different results). How do you develop a marketing system to take your business to achieve your desired goals while avoiding common pitfalls? To … [Read more...]
4 Must Know Tips for Designing A Business Card That Gets Results (SSMS Episode 31)
Your business card is your doorway to new business and powerful partnerships. If your card isn't getting you the results you're looking for, you may be missing a few MUST have elements. In this session, I’ll share some tips for designing your new card so that you’ll get the attention you deserve! … [Read more...]
How To Earn More Profit From Your Existing Clients (SSMS Episode 30)
Earn more profits without prospecting for new clients! Upselling and affiliate marketing both give you opportunities to authentically sell more to the people you’ve worked with in the past. Learn a few important secrets to the art of upselling. … [Read more...]
An Easy Way To Successfully Break Into Public Speaking (SSMS Episode 27)
Interested in public speaking but totally intimidated? Participating as a panelist can help! Find out how to create exposure, get feedback from your market and develop powerful partnerships by being on a panel. … [Read more...]