Your messages need to make a stronger connection... When it comes to business and marketing, you want your message not only to reach people—you want it to resonate, inspire and motivate them. To get there, you need to be strategic about how you communicate with your target audience. And that … [Read more...]
Multicultural Marketing: Why You Need to Get Started
Originally published on ContentMarketingInstitute.com “We’ve missed the mark! We apologize.” That’s what you don’t want to have to say because your company inadvertently offended a diverse group of your target audience in your new campaign. But, don’t those sentences sound familiar? How often … [Read more...]
