Joseph Ghabi once said: “Your life will begin changing the moment you decide that you want it to.” I’ve found that the same is true for growing your business. If you want to see different results than what you’ve seen in the past, you must make a heartfelt decision to do things differently. You … [Read more...]
Small Business Marketing is Easier Than You Think
Small business marketing is not only necessary to your success as an entrepreneur, it's easier than you think. Statistics say your small business has a 1 in 6 chance of survival, but without effective, ongoing marketing, your odds are far less than that. Utilize proven small business marketing … [Read more...]
Get More Done In Less Time (SSMS Episode 44)
Do you ever feel like you’re spinning your wheels with the marketing of your business? I have found time and again that tweaking your daily habits can make all the difference in how much you get done each day, which directly effects how close you can get to your goals. In this week’s podcast, I … [Read more...]
A Step By Step Plan to Boost Your Productivity (SSMS Episode 42)
Think you don’t have enough time to market your business? Think again! Learning simple strategies for how to use your time more effectively will help you be more productive and reach your goals more quickly. Don’t put off marketing your business any longer! You do have the time – and I’ll show you … [Read more...]
How To Make Your New Year’s Resolutions a Reality
One of my favorite quotes comes from Basil S. Walsh, who simply asks, "If you don’t know where you are going, how can you expect to get there?" Do you know where you are going in 2011? Have you drawn out a ‘road map’ for the direction you plan to take and assembled all the tools necessary to … [Read more...]
How to Fine Tune Your Marketing Efforts to Attract More Clients – Part 1
One of the most important elements of effective marketing is often the most difficult for solo service professionals to maintain. That is marketing consistently. To keep your pipeline filled with ideal clients who happily and readily pay for your solutions, you MUST market your business … [Read more...]
How to Consistently Attract Ideal Clients With ONE Sentence
When you’re out networking, attending a seminar or otherwise meeting new people and are asked, “What do you do?” how do you respond? Do you label yourself? (i.e. "I am an Interior Designer", "...Financial Planner" or "...Virtual Assistant".) What happens next? The person you're speaking to … [Read more...]
How to Eliminate Marketing Overwhelm
Are you confused by the "noise" of all the different strategies available to market your business? You may hear one “expert” saying you HAVE to do social media or else you can’t have a thriving business. Someone else is saying that you HAVE to do pay-per-click advertising to drive traffic to your … [Read more...]
How to Attract More Ideal Clients When Networking (SSMS Episode #14)
Networking. Perhaps you love it. Perhaps you hate it! Regardless of whichever category you fall into, it is by far one of the top marketing strategies for a small business owner. So how do you use this strategy effectively to attract more clients and create more opportunities, even if you're not … [Read more...]
SSMS Episode #13 – How To Breakthrough Your Marketing Fears
Are you holding back from some aspect of your marketing because of fears or some limiting beliefs? We've all faced that challenge at one point or another. But breaking through your fears CAN be done and when you do, you'll enjoy a boost in your confidence and better results with your marketing. … [Read more...]
