How many times have you heard that you have to market your business consistently to keep your client pipeline full? Probably too many times to keep track of. One of the biggest challenges solo service professionals face is scheduling time to market their business. To overcome this common … [Read more...]
How To Eliminate Your Fear of Marketing
Most of us started our business because we were passionate about a particular topic and found that we are REALLY good at helping others with their related challenges. That is a great reason to start a business! Unfortunately, it often happens that once you start your business, you realize that … [Read more...]
Want more profits? Work your plan!
Last week's article detailed the importance of developing your "Money Map" (a.k.a. marketing plan) so that you have clear direction on how you're spending your time, energy and resources to attract clients, develop your business and make more money. Once you've put forth the effort to create … [Read more...]
Following Up = More Profits In Your Business
How many times have you attended a networking event, had a number of great conversations with ideal prospects, collected a bunch of business cards and never followed up? Perhaps more times than you'd care to admit. The bad news: You likely missed out on a number of key opportunities to deepen … [Read more...]
