Did you know it costs seven times more to get a new customer than to keep a current one? If your staff isn’t actively working to give each client a great experience, you may be seeing money walk out of the door each day. It’s not enough to just do the bare minimum. With so many competing services … [Read more...]
Simple SEO Strategies That REALLY Work (Infographic)
Search Engine Optimization, aka SEO, is a marketing strategy that often eludes busy professionals like you and me. Yes, we know we need to pay attention to it. But it seems overly technical, time consuming and confusing to figure it out all out. Not to mention the fact that the big search engines … [Read more...]
Exponentially Increase Your Revenue Through Speaking
One of the fastest ways to increase your revenue is to make yourself available as a public speaker. It’s quite all right if you have never done it before. If you focus on a topic that's truly of interest to your audience, prepare well in advance and formulate a follow up system you really can't … [Read more...]
Packaging Your Services to Get More Clients & Increase Your Income (SSMS Episode 85)
[display_podcast] You are looking for more clients. Your prospects are looking for the exact solutions you offer. So why is there is a disconnect between the two of you? The key to unlocking more profits could be in how you are presenting your services. Listen in as I teach you how to create … [Read more...]
Get Your Existing Clients To Spend More
You have a loyal base of clients who come to see you regularly. In fact, you don't have much room left on your book for any new clients. Does that mean you've reached your profit potential? And have to settle for the current amount of money your making? Absolutely not! You see, each time a … [Read more...]
Want more clients? Get out and meet your people!
How will you connect with your target market this Summer? Leave a note below and share your plans with me. … [Read more...]
Give Your Clients More Of What They Want — YOU! (SSMS Episode 84)
[display_podcast] There are a lot of misconceptions about what branding is, as it relates to small business, and what it has to do with your creating a successful business. In this week's episode, I break down what this term really means, what it has to do with you and how to create a compelling … [Read more...]
Irresistible Pricing That Works For You AND Your Clients
You may not realize it, but each time you eat at a restaurant, you have an opportunity to learn a valuable marketing lesson. You arrive at the restaurant, are greeted and tell the hostess how many you have in your party. You're then seated and the host offers a well-designed menu. When you read … [Read more...]
Want More Clients? “BE” Your Brand!
It’s possible that when you think of brand, what comes to mind is a company’s logo or an image that represents them. You may also think of a particular tag line. For example, if you heard me say, “Just Do It,” Nike would instantly pop into your mind. Or, if I said, “The Ultimate Driving Machine,” … [Read more...]
The Fastest Path To Cash
No matter what differences you and I have, the type of business we have, our philosophy about being self-employed or what our personal goals are, we most definitely have one thing in common. We want to be successful and we want to make a good living doing the work we love. There are a lot of ways … [Read more...]
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