Sometimes, the most difficult part about being a solopreneur is keeping yourself accountable. When you're the boss of yourself, there's no one looking over your shoulder to see if things are getting done. Of course there are clients, but since they pay the bills, getting their work done isn't … [Read more...]
SSMS Episode #6 – 7 Simple Steps to Following Up and Creating More Success In Your Business
The majority of entrepreneurs simply don’t follow-up on leads and interest in their business. Their lack of diligence is costing them BIG time and they’re leaving serious money on the table. But that doesn't have to be the case with you! Listen in this week as I share my proven seven step system … [Read more...]
Resources for Developing Your Social Media Brand
Having a consistent brand across ALL of your marketing materials is critical to conveying a clear message to your audience. This includes the look and feel of your social media profiles. Social media is one of the easiest ways to connect with ideal clients in en-masse and you'll do well to … [Read more...]
A Different Marketing Strategy: Participation on a Panel
Leveraging different ways to market your business is important to keep your name and service offerings on top of your target audience's mind. It also helps you diversify your marketing portfolio and measure the results of your activities to determine which methods work best for your … [Read more...]
SSMS Episode #5 – Reconnect With Your Goals and Start Creating Results
We've just passed the mid-way point of 2010. How are you doing with achieving the goals you established back in January? If you're not quite where you want to be, not to worry, there's still plenty of time to regroup. Check out this week's episode for a simple 3-step plan to get back on … [Read more...]
How to Know EXACTLY What Your Ideal Client Needs
Working with your ideal clients and only your ideal clients doesn't have to be a fantasy. You can work with only the people you are meant to serve ALL the time - IF you know exactly what they want. Keeping in tune with what your ideal clients really want is the key to your success. So the first … [Read more...]
Use Social Media To Attract Ideal Clients
Social media is everywhere - it cannot be ignored. The most popular networks for small business owners are: Facebook, Twitter and LinkedIn. Chances are that you have a profile in each of these and strive to be pretty active. But is your activity leading to productivity? Being active in … [Read more...]
SSMS Episode #4 – 7 Insider Secrets to Effective Networking
Networking. Most entrepreneurs love it or it makes them cringe. Whichever side you're on, the important is to understand how to network effectively and how to use this strategy to create new opportunities and more revenue for your business. Enjoy today's episode as I share my insider … [Read more...]
Strengthen Relationships and Attract More Clients With A Personal Note
Getting anything "good" in the mail these days is a challenge. Your mailbox is probably filled with bills, direct mail pieces (i.e. junk mail) and things you’d really rather not look at. Think about the last time you actually received a greeting card or personal handwritten note in the mail. … [Read more...]
SSMS Episode #3 – Drive Massive Traffic To Your Website With Article Marketing
Perhaps you've heard of article marketing, but don't really understand what it is or how it can help you. This week's episode gives the nitty-gritty with action steps you can implement now to attract pre-qualified leads to your website! [display_podcast] … [Read more...]
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