Without question, you love your business. But, how can you convey that love to your prospects in a way that not only piques their interest, but also makes them take action and become a paying customer? It’s all about marketing and promotions. That is, the work you put into raise awareness … [Read more...]
3 Easy Steps To Creating Predictable Revenue In Your Business
You are very familiar with that feeling… Think back to two different time periods in your business. #1 - The time when business was dried up and producing ZERO revenue and… #2 - The time when your cup runneth over with too many clients and more income than you could handle When your … [Read more...]
Magnetically Build Your List and Attract New Leads
Even if you’re not currently offering a lead magnet on your website, you’ve probably seen them before – a free report for opting into an email newsletter, a free music download for filling out a survey, and so on. Some small business owners go to great lengths to offer dynamic lead magnets, or as … [Read more...]
How to Pinpoint Your Prospects’ Pain Points
Ka-boom! You’ve just had a brilliant idea for a new product. You rush to get all your ideas down on paper, shell out thousands to your web designer, and start building a new business that you’re sure is going to change lives (not to mention make you a millionaire!) Six months later no one’s … [Read more...]
3 Powerful Marketing Tools to Create Customers for Life
As a small business owner, you’ve probably given some thought to your target market. After all, you’re not trying to sell life-coaching services (or basket weaving classes, or SEO eBooks) to everyone in the world. Right? You’re simply trying to sell your product or service to the people who want … [Read more...]
Video Case Study – How to Turn Your Ideal Client Profile Into Tens of Thousands of Dollars
Jill Addison, online video expert, has been following Smart Simple Marketing for some time and eagerly looks forward to each weekly article we publish. Watch as she shares how one of our articles clarified the concept of how to identify your ideal client profile and how she has turned that … [Read more...]
How To Reach, Teach and Profit By Hosting Educational Events
You might think that only large organizations host educational events. But according to a recent study I read, more than 40 percent of small businesses hold events. Of those small business that hold events, seminars and classes account for the highest percentage of events held. What’s the … [Read more...]
How To Know Exactly What Your Audience Wants To Buy From You
Have you ever presented a product or service offer to your audience that you were beyond excited about? But then quickly found out you were the only person excited about it because very few (or no one) expressed an interest? (This has happened to us a few times. You live and learn, right!) Not … [Read more...]
Build a Subscriber List That Begs to Hear From You
Have you ever played the board game Monopoly? As you may know, the objective of the game is to become the wealthiest player through buying renting and selling property. The moniker itself tells you the whole point of playing. How can the objective of Monopoly help you to build your business? Just … [Read more...]
Engagement Matters 03: Creating A Referral Based Business
Who can you invite to a join your referral circle? Focus on individuals whom you know, like and trust, as well who offer a product or service complementary to your own. Invite them to schedule a regular meeting and let them know you want to learn more about their business so you can send them … [Read more...]
- 1
- 2
- 3
- …
- 12
- Next Page »
