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Don’t Become a Victim of Disengagement

By Wil Hart

Engagement Matters Episode 38: How can you maintain your connection with people? It takes a conscientious effort of focus and practice. Think about the number of people you have met in a business setting over the past 7 months. With how many of them do you still keep in touch? Learn how to keep a … [Read more...]

Filed Under: Engagement Matters Tagged With: Business Connections, clients, Prospects, referrals, small business marketing, Smart Simple Marketing, Wil Hart



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Wil Hart
Wil Hart

At Smart Simple Marketing we help enterprise and diverse companies win more business together! Companies that have the goal of gaining market share and deepening loyalty with small businesses, women-owned and minority-owned businesses need to call Wil. He has built a community of more the 20,000 small business owners and knows the pulse of this coveted market’s goals, fears and objectives.

SmartSimpleMarketing.com

Engagement Matters 03: Creating A Referral Based Business

By Wil Hart

Who can you invite to a join your referral circle? Focus on individuals whom you know, like and trust, as well who offer a product or service complementary to your own. Invite them to schedule a regular meeting and let them know you want to learn more about their business so you can send them … [Read more...]

Filed Under: Attract Perfect Clients, Engagement Matters, Networking, Strategic Marketing Tagged With: Referral Based Business, Referral Circle, referrals, Smart Simple Marketing, Sydni Craig-Hart, Wil Hart



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Wil Hart
Wil Hart

At Smart Simple Marketing we help enterprise and diverse companies win more business together! Companies that have the goal of gaining market share and deepening loyalty with small businesses, women-owned and minority-owned businesses need to call Wil. He has built a community of more the 20,000 small business owners and knows the pulse of this coveted market’s goals, fears and objectives.

SmartSimpleMarketing.com

Engagement Matters – 02: Be Remembered and Get Referrals By Saying Thank You

By Wil Hart

Did you know that simply saying "thank you" to clients, prospects and referral partners can lead to more revenue and more opportunity for your business? Watch as I share how to implement this simple profit strategy into your business! … [Read more...]

Filed Under: Engagement Matters, Marketing Advice, Marketing Tips, Video Tips Tagged With: Business Communication, referrals, Small Business Profits, Smart Simple Marketing, Sydni Craig-Hart, Target Audience, Wil Hart



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Wil Hart
Wil Hart

At Smart Simple Marketing we help enterprise and diverse companies win more business together! Companies that have the goal of gaining market share and deepening loyalty with small businesses, women-owned and minority-owned businesses need to call Wil. He has built a community of more the 20,000 small business owners and knows the pulse of this coveted market’s goals, fears and objectives.

SmartSimpleMarketing.com

3 Mistakes Spa Owners Make With Referrals

By Sydni Craig-Hart

Referrals are the best source for new business for your salon or spa.  People trust recommendations they get from friends or family over advertising hands down. Even better, referrals feed on themselves: your happy clients refer their friends building your base of happy clients who refer their … [Read more...]

Filed Under: Best Practices, Referral Marketing Tagged With: Profitable Spa, referrals, Salons, Spas, Sydni Craig-Hart, Word-of-Mouth Marketing Campaign



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

How to Create an Easy Referral System for Your Spa or Salon

By Sydni Craig-Hart

Referrals are the lifeblood of your business.  You need a consistent flow of referrals from your existing clients to achieve your weekly sales goals. A well designed referral program taps into your clients' networks rather than relying on you to make one-on-one connections. Don't be one of those … [Read more...]

Filed Under: Best Practices, Referral Marketing Tagged With: marketing, Profitable Spa, Referral Pogram, referrals, Salons, Spas, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

3 Ways to Encourage Referrals to Your Spa or Salon

By Sydni Craig-Hart

A solid referral campaign is the most powerful - and least expensive - marketing tool you have at your disposal. An analysis of 500 salons showed that less than 3% have a defined referral program yet 80% of salon owners say they get most of their clients by referral. Join the minority! Use the … [Read more...]

Filed Under: Referral Marketing Tagged With: marketing, Profitable Spa, Referral Program, referrals, Salon, Spas, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

A Simple Analysis That Defeats Marketing Paralysis – Part 1 of 3

By Sydni Craig-Hart

The term analysis paralysis is fitting when a person over-analyzes a situation to the point where a decision is avoided or action is not taken, thus paralyzing the outcome. Success ALWAYS responds to decisive action. So even if an action you take leads to an outcome you didn't expect, it doesn't … [Read more...]

Filed Under: Marketing Advice, Marketing Strategy Tagged With: business marketing strategies, Effective Marketing Strategies, referrals, Small Business Marketing Research, Smart Simple Marketing, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

Referral After Referral After Referral for You!

By Sydni Craig-Hart

Simply click the play button to watch my video tips for you: Take Action Notes Decide what kind of clients you want.  If you haven’t yet created your ideal client profile, it’s time to get it done. You want to be specific and detailed as to exactly who you want to work with and what … [Read more...]

Filed Under: Attract Perfect Clients Tagged With: Business Growth, Ideal Clients, referrals, Smart Simple Marketing, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

Increase Business With A Personal Note

By Sydni Craig-Hart

Getting anything "good" in the mail these days is a challenge.  Your mailbox is probably filled with bills, direct mail pieces (i.e. junk mail) and things you’d really rather not look at.  Think about the last time you actually received a greeting card or personal handwritten note in the mail.  When … [Read more...]

Filed Under: Attract Perfect Clients, Business Management, Marketing Strategy Tagged With: handwritten note, personalized note, potential clients, referrals, Smart Simple Marketing, Sydni Craig-Hart



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

The Number One Reason You Don’t Make Big Money

By Sydni Craig-Hart

At the beginning of each year, we set our New Year's Resolutions.  We want to lose weight, we want to exercise, we want to travel more, WE WANT TO MAKE MORE MONEY. Some of us are really good at setting goals, and we know exactly how much money we want to make - down to the last penny.  But, on … [Read more...]

Filed Under: Business Management, Marketing Mindset, Marketing Strategy Tagged With: Client Relationships, Make Big Money, marketing strategies, referrals, Smart Simple Marketing, Sydni Craig-Hart, Target Audience, Work Your Plan



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Sydni Craig-Hart
Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women or minorities? Sydni Craig-Hart is CEO of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her team, having worked with over 8,000 small business in 79 different industries, has been helping companies to drive engagement with sought-after, growing market segments. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value or decrease attrition, contact Sydni to discover how her team is doing this for companies like Facebook, Google, LinkedIn and more.

sydnicraighart.wpengine.com

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