During the last month or so, post coronavirus and the new social distancing, we have noted two trends among our clients, especially those who operate in technology and small business sectors. First, we’ve seen organizations of all sizes doubling down on their marketing efforts. We learned from … [Read more...]
6 Core Marketing Strategies Guaranteed to Attract Clients for Small Businesses
Without question, you love your business. But, how can you convey that love to your prospects in a way that not only piques their interest, but also makes them take action and become a paying customer? It’s all about marketing and promotions. That is, the work you put into raise awareness … [Read more...]
FREE Template – Dazzle Your Email List EVEN WHEN You Haven’t Written To Them In Months
At some point in your life you’ve had that “friend” who you only hear from when they need something from you. Usually, your love and affinity for that person helps you overlook their annoying habit of showing up with a request in hand. But wouldn’t you really love it if they’d be a bit more … [Read more...]
How to Get REAL Results Using Social Media To Market Your Business
Do you have a love / hate relationship with social media? You love how fun and easy it is to connect with family and friends. You have fun discovering and sharing new brands. But when it comes using social media to market your business, you struggle to figure out how to get paying customers … [Read more...]
Why Planning Is The Most Important Step In Your Website Design Journey
You would think that getting a website that works would be as easy as finding a designer you like, telling them what you want and badabing badaboom you have a client magnet! Unfortunately that’s not the case. The problem is that most small business owners take a “looks” approach when they start … [Read more...]
5 Simple Steps To More Clients Within 90 Days
Problem: “I don’t have enough clients” Solution: Paying clients are the lifeblood of your business. When you are faced with the fact that your client load isn’t what you’d like it to be, the first reaction might be to panic. Instead of allowing fear to paralyze you, use your energy to take … [Read more...]
Goal Setting That Actually Works: How To Achieve More In 2015 (Part 3)
Why do so many small business owners set goals and fail to accomplish them? As we’ve seen in Part 1 and Part 2 of our goal-setting series, one of the biggest reasons for failure has to do with setting goals that are simply too big. Instead of declaring what you’d like to achieve in 2015 over … [Read more...]
Goal Setting That Actually Works: How To Achieve More In 2015 (Part 2)
In Part 1 of our 3-part series on goal setting in 2015, we covered the importance of creating 90-day cycles in order to achieve your goals throughout the year. Remember that for most small business owners, huge, sweeping goals and/or changes don’t stand the test of time. Goals are much more … [Read more...]
How To Graciously Collect Fabulous Testimonials From Your Clients
As small business owners, we love to hear from our clients that we are making a difference in their lives. But we often hesitate to ask for their support to toot our own horn - which we need to do to attract more clients. Watch and learn how to collect amazing success stories from your clients … [Read more...]
5 Ways to Monetize Your Next Webinar
It takes a lot of work to create a successful webinar. In fact, it's been said that writing, designing, promoting, and hosting a webinar presentation is similar to hosting a live corporate event! Why are so many small businesses scrambling to increase attendance to their next webinar? Because … [Read more...]
