Engagement Matters Episode 38: How can you maintain your connection with people? It takes a conscientious effort of focus and practice. Think about the number of people you have met in a business setting over the past 7 months. With how many of them do you still keep in touch? Learn how to keep a … [Read more...]
Engagement Matters 03: Creating A Referral Based Business
Who can you invite to a join your referral circle? Focus on individuals whom you know, like and trust, as well who offer a product or service complementary to your own. Invite them to schedule a regular meeting and let them know you want to learn more about their business so you can send them … [Read more...]
Engagement Matters – 02: Be Remembered and Get Referrals By Saying Thank You
Did you know that simply saying "thank you" to clients, prospects and referral partners can lead to more revenue and more opportunity for your business? Watch as I share how to implement this simple profit strategy into your business! … [Read more...]
3 Mistakes Spa Owners Make With Referrals
Referrals are the best source for new business for your salon or spa. People trust recommendations they get from friends or family over advertising hands down. Even better, referrals feed on themselves: your happy clients refer their friends building your base of happy clients who refer their … [Read more...]
How to Create an Easy Referral System for Your Spa or Salon
Referrals are the lifeblood of your business. You need a consistent flow of referrals from your existing clients to achieve your weekly sales goals. A well designed referral program taps into your clients' networks rather than relying on you to make one-on-one connections. Don't be one of those … [Read more...]
3 Ways to Encourage Referrals to Your Spa or Salon
A solid referral campaign is the most powerful - and least expensive - marketing tool you have at your disposal. An analysis of 500 salons showed that less than 3% have a defined referral program yet 80% of salon owners say they get most of their clients by referral. Join the minority! Use the … [Read more...]
A Simple Analysis That Defeats Marketing Paralysis – Part 1 of 3
The term analysis paralysis is fitting when a person over-analyzes a situation to the point where a decision is avoided or action is not taken, thus paralyzing the outcome. Success ALWAYS responds to decisive action. So even if an action you take leads to an outcome you didn't expect, it doesn't … [Read more...]
Referral After Referral After Referral for You!
Simply click the play button to watch my video tips for you: Take Action Notes Decide what kind of clients you want. If you haven’t yet created your ideal client profile, it’s time to get it done. You want to be specific and detailed as to exactly who you want to work with and what … [Read more...]
Increase Business With A Personal Note
Getting anything "good" in the mail these days is a challenge. Your mailbox is probably filled with bills, direct mail pieces (i.e. junk mail) and things you’d really rather not look at. Think about the last time you actually received a greeting card or personal handwritten note in the mail. When … [Read more...]
The Number One Reason You Don’t Make Big Money
At the beginning of each year, we set our New Year's Resolutions. We want to lose weight, we want to exercise, we want to travel more, WE WANT TO MAKE MORE MONEY. Some of us are really good at setting goals, and we know exactly how much money we want to make - down to the last penny. But, on … [Read more...]
