Finding new prospects for your business is similar to dating. At the first encounter there is a level of attraction that causes a person to want to get know more about the individual who has caught their attention. After learning more about this attention grabbing person, a decision is made as to … [Read more...]
Engagement Matters 07: How To Build An Opt-in Page In 4 Minutes
My promise is kept! In a previous episode of Engagement Matters I shared with you our #1 favorite tool for creating massive engagement. So, I told you about LeadPages. Now, take a look as I demonstrate how to create a webinar registration page in 4 minutes. Trust me, if you are a "non-techy" … [Read more...]
Engagement Matters 06: Quickly Create Web Pages To Generate Income
Hey, have you ever needed to create a web page quickly in order to generate revenue or collect registrations for an upcoming event. Even a tech "un-savvy" dude like me can build a landing page in the matter of minutes with a super awesome time-saving tool. It is called LeadPages. Check it out … [Read more...]
Best Practices: How To Market Your Small Business Consistently When You Have NO Time
On average, companies with blogs produce 67% more leads per month than those without (Source: DemandMetric) 72% of customers prefer to receive promo messages via email (Source: MarketingSherpa) According to an eMarketer study, the median ROI on email marketing is 122%, four times higher than … [Read more...]
Engagement Matters 05: Accomplish Your Business Goals With Measurable Activity
A surefire way to accomplish your business goals is to make sure that you are measuring your engagement activity! The only way to know if your engagement marketing is effective is to understand your overall objective. How many email subscribers do you want to have? How many clients do you need to … [Read more...]
5 Easy Ways to Turn Your Website Into An ATM
It goes without saying that to be taken seriously in the business world today, you MUST have a website. One of the first things prospective clients will do when introduced to you and/or your brand is to “Google” you to see if what you have to offer is what they need. You want to make sure you … [Read more...]
Engagement Matters 04: Use Email to Increase Your Revenue
Most folks start each business day with a common activity: checking their email. Why not take advantage of this fact and leverage this habit by using email to regularly engage with your target market and attract ideal clients? Watch this video to learn how to use email to determine what … [Read more...]
5 Tech Tools That Help Prospective Clients Find You
One thing entrepreneurs never have enough of is time. A lack of time is often cited as a reason why some small business owners aren’t consistent with their marketing efforts. I can’t give you any “magical” tips on pulling time out of thin air, but I can share with you 5 tools that will help … [Read more...]
Engagement Matters 03: Creating A Referral Based Business
Who can you invite to a join your referral circle? Focus on individuals whom you know, like and trust, as well who offer a product or service complementary to your own. Invite them to schedule a regular meeting and let them know you want to learn more about their business so you can send them … [Read more...]
How to Create A Tribe Of Raving Fans That Grow Your Business For You
Don't you love it when you receive a compliment? You likely feel validated, intelligent, successful and helpful. Don't you also feel more confident? Especially when the compliment has to do with your work and your business? Of course you do! Even better, don't you LOVE it when you … [Read more...]
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