At some point in your life you’ve had that “friend” who you only hear from when they need something from you. Usually, your love and affinity for that person helps you overlook their annoying habit of showing up with a request in hand. But wouldn’t you really love it if they’d be a bit more … [Read more...]
Grow Your Diverse Business: How to Set Goals, Reach Out and Find New Clients
Originally published on DandB.com Getting certified as a diverse small business can be a great first step and can open up a world of new opportunities. But having your certification doesn’t necessarily mean million dollar deals are just going to fall into your lap! You still need to create and … [Read more...]
What You Should Do After Your First Contract: A Guide for Diverse Businesses
Originally published on DandB.com Congratulations! You won your first contract with your new diverse business certification. So what happens next? There’s a lot you can do with the first contract to generate new opportunities that can propel your business forward. Think about your first contract … [Read more...]
7 Critical Email Marketing Design Mistakes You Don’t Know You’re Making
One of the best things about using an email marketing software to stay in touch with your audience is that you can create profit producing emails even if you have limited (ok... NO) design skills! With customizable templates and drag and drop editing, you can quickly and easily create emails that … [Read more...]
Reputation Counts! How to Capture Business from Tech Companies
Tech companies of all sizes are looking for diverse suppliers to buy from. For example,Intel has committed to spending $300 million to diversify its workforce. Google has committed to spending $150 million with diverse companies this year alone. As a minority-owned, woman-owned, veteran-owned … [Read more...]
How Much NOT Following Up Is Costing You – And How To Fix It
We have the best of intentions to follow-up on interest in our business. As well we should, because the fortune we want to make is in the follow-up. The people we meet when we’re out networking, speaking or who are referred to us represent thousands, tens of thousands, maybe even hundreds of … [Read more...]
Small Business Marketing Company, Smart Simple Marketing, Named 2015 Diverse Supplier of the Year
Western Region Minority Supplier Diversity Council (WRMSDC) recognizes Bay Area firm above hundreds of small businesses in Northern California, Hawaii and Nevada. San Francisco, CA (PRWEB) May 20, 2015 The Western Regional Minority Supplier Development Council (WRMSDC) has selected a San … [Read more...]
How to Create a Social Media Posting Schedule
You know that sticking to a schedule is important for your business. It helps you get things done, and keeps everything running smoothly. The same is true when it comes to your social media marketing. Understand which networks are right for your business before creating a posting … [Read more...]
How to Get REAL Results Using Social Media To Market Your Business
Do you have a love / hate relationship with social media? You love how fun and easy it is to connect with family and friends. You have fun discovering and sharing new brands. But when it comes using social media to market your business, you struggle to figure out how to get paying customers … [Read more...]
Quality vs. Quantity: Which Relationship Marketing Style is Best for Your Company?
How you communicate with and engage your customers is the most important aspect of your business and your brand. After all, it is in building long-lasting connections that you build long-lasting businesses. Just like your overall marketing strategy, your relationship marketing style does not come … [Read more...]
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